TotalEnergies Marketing, The Group Announce Partnership
TotalEnergies Marketing USA will provide The Group with a range of high-quality lubricants and technical support.
Mastering Aftermarket Parts Marketing
Discover the digital marketing strategies that can help you reshape your parts business.
APA Names Drew Fondren New Marketing Administrator
Fondren will report to Jan Larson, director of marketing.
Penzoil Celebrates the Next Mile With New Marketing Campaign
“Long May We Drive” celebrates the thrill of driving and carving your own path on the open road.
MEMA Taps Gardner to Lead Marketing and Communications
Prior to MEMA’s reorganization, marketing and communication responsibilities were siloed across MEMA’s four divisions.
Lordco Auto Parts Joins Engine Pro Marketing Program
The news is a natural extension of the recently announced partnership between The AAM Group and Engine Parts Group.
Advance Receives 2022 NASCAR Marketing Achievement Award
In its third season as an official partner, Advance Auto Parts has demonstrated its commitment to grassroots racing.
Why Your Marketing Doesn’t Work As Well As You Think [Webinar]
ShopOwner will present a free, interactive webinar on Thursday, April 14, at 2 p.m. Eastern/11 a.m. Pacific.
Alliance Promotes Laurel Olguin To Marketing Coordinator
Olguin will be a direct point of contact for Alliance events, meetings, promotions and other administrative efforts for Auto Value and Bumper to Bumper headquarters in San Antonio.
APA Announces New Director Of Marketing
Jan Larson will be responsible for creating APA promotions and communication pieces and creating and managing advertising.