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Federated Member Motown Automotive Opens New Training Center


STAUNTON, Va. – On April 19, longtime Federated member Motown Automotive held a grand opening and dedication for its new training center, the Elwood K. Sechrist Training Center. Named after the company’s founder, Elwood Sechrist, the Sechrist Training Center is located at Motown’s corporate distribution center in Farmington Hills, Mich.

“The Sechrist Center was created to train our customers as well as our employees, as Motown is committed to having the best trained managers, counter staff and sales force in the industry,” said Thomas Litzinger, director of sales and marketing for Motown Automotive. “We will use the facility for training on the latest technical information and the most effective leadership techniques. Mr. Sechrist was always committed to providing his employees with everything they needed to succeed and this training center will be a great testament to his commitment to excellence.”

Among those attending the dedication ceremony on April 19 were members of the Sechrist family, Motown executives and employees as well as Motown and Federated manufacturing partners.

“We want to extend a special thanks to Tenneco for partnering with us to make the Sechrist Training Center a reality,” Litzinger added. “Motown Automotive and Tenneco are both dedicated to training aftermarket professionals to be the best they can be.”

Motown Automotive is a leading full-line undercar and underhood auto parts warehouse in southern Michigan with more than 50 years of experience in the automotive marketplace. Family owned and operated, Motown has 12 locations in Ann Arbor, Brighton, Grand Rapids, Lansing, Plymouth, Southfield, Sterling Heights, Taylor, Troy, Waterford and two locations in Farmington Hills. 

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