SOUTHFIELD, Mich. Federal-Mogul has developed a versatile new ANCO wiper
blades retail display that can be used in several configurations, enabling it
to be used in virtually any location within a store or customer waiting area,
the company says.
The attractive new display can be used as a portable
stand-alone merchandiser carrying two or three front-facing tiers of product, up
to two additional back-mounted tiers and a bottom rack for windshield washer
fluid, Federal-Mogul says.
The top portion of the display can be used separately as a
wall- or peg-mounted unit with up to three tiers of ANCO wipers. The header and
side signs are easy to attach and can quickly be replaced with seasonally
focused promotional messages, the company said.
“This is the most versatile retail display in the wiper category and a great
way for auto parts stores and service dealers to increase their sales of
high-quality, high-value ANCO products,” said ANCO Brand Manager Tracy Neil.
The complete mobile display (No. RAC100), which holds up to
135 wiper blades, is shipped complete with three tiers, 35 hooks and a colorful
header card and side signs featuring a “Be Prepared” safety message and the
brand’s www.GetANCO.mobi smartphone eCatalog address. The wall- or peg-mount
wire rack display (No. 2T100) holds up to 90 ANCO wiper blades and includes two
product tiers, 26 hooks and header card and side signage. An additional tier
and snap-on loop hooks also are available.
To learn more and to order the versatile new ANCO wipers
retail display, contact your ANCO distributor or Federal-Mogul sales