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TRICO Refreshes 2013 U.S. Application Guide


10/11/2012

The 248-page guide contains detailed listings of wiper blades and washer pump product lines, an interchange guide and a complete directory of retail merchandisers and cabinets.
 
ROCHESTER HILLS, Mich. – Trico Products has announced the release of its 2012/2013 U.S. Application Guide designed specifically for automotive technicians, counter professionals and consumers. The updated guide allows for quick look-up of the proper wiper blade for a specific vehicle, according to Trico.
 
The 248-page guide contains detailed listings of wiper blades and washer pump product lines, an interchange guide and a complete directory of retail merchandisers and cabinets. Product information and applications for the new TRICO Ice winter wiper blade and premium TRICO Force beam blade also are included. Updated with nearly 80 2013 new vehicle models on the road today, the enhanced guide presents comprehensive data in an intuitive format, Trico says.
 
“We constantly monitor the market to offer our customers the most up-to-date information possible,” said Kevin O’Dowd, global director of marketing, corporate branding and strategy for Trico Products. “We organize the information in the best way possible for quick and easy application identification.”
 
To request a copy of the 2012/2013 TRICO U.S. Application Guide, contact your Trico Products sales representative or visit tricoproducts.com/contactus.














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