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Exide Technologies Appointed an Approved Supplier to Federated Auto Parts


6/10/2011

 
MILTON, Ga. — Exide Technologies announced that it has been appointed as an approved supplier to Federated Auto Parts. This designation allows Exide to supply batteries and battery-related services to the membership of Federated Auto Parts, which includes 155 distribution centers and more than 4,000 auto parts stores across North America.

“We are very pleased to expand our business relationship with the premier leader in automotive aftermarket distribution,” said Bruce Cole, president, Exide Americas. “We look forward to working with Federated Auto Parts to help their members drive sales and grow their market share in the battery category.”

The Exide product offering for Federated Auto Parts includes an extensive array of automotive, heavy duty, marine, lawn and garden and powersport batteries.

“As the destination for brand name parts, we continuously strive to offer our members access to the highest quality products along with strong brands,” said Rusty Bishop, CEO of Federated Auto Parts. “The Exide brand has substantial brand equity in the installer channel and has been trusted for quality for over 100 years. Exide is also the Official Battery of NASCAR, so we are proud to have their products included in our battery offering.”












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