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CRP Automotive Adds AJUSA To Multi-Brand Team


CRANBURY, N.J. — CRP Automotive, CRP Industries’ largest business unit and an established source of automotive replacement and service parts recently added AJUSA to its celebrated offering of OE-quality brands. AJUSA joins ContiTech Automotive belts, Rein Automotive parts and accessories and Pentosin Technical Fluids as part the CRP Automotive group, creating even more value and opportunity for one of the fastest-growing automotive parts programs in the U.S. and Canada.

AJUSA is a leading international manufacturer of automotive gaskets, head bolt sets, seals, hydraulic lifters, and camshafts. AJUSA products are made to the highest quality standards and distributed in more than 70 countries. With more than 3,500 different parts in stock, AJUSA offers the world’s largest coverage for European and Asian applications, especially late model vehicles, according to CRP.

In making the announcement, Daniel Schildge, president of CRP Industries Inc., noted that CRP will handle all marketing, sales, product development, distribution and customer support operations in the US and Canada, “The AJUSA line is an excellent addition to our brand family and is a natural extension to the application areas covered by our other product lines. AJUSA will go a long way in helping to further enhance our expertise in the engine repair and service category,” said Schildge.

Jose Manuel Martinez Sanchez, executive vice president of AJUSA said he celebrates this new agreement “between two companies with identical philosophies, where privately-owned companies with values of tradition and loyalty, and high quality standards on products and services belong to their DNA.”

Schildge also noted that AJUSA’s dedication and proven track record in providing the customer with excellent OE quality and the best possible service is right in line with the CRP Automotive mission and commitment to the marketplace.

AJUSA products will be available from CRP Automotive’s ISO 9001:2008 certified warehouses in Cranbury, NJ.; Fremont, Calif.; and Mississauga, Canada. These facilities and warehouses are strategically placed within the U.S. and Canadian markets so CRP can provide widespread access to the best products and superior customer service before and after the sale.

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