Bosch Adds 29 Part Numbers To Aftermarket Portfolio

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Bosch Adds 29 Part Numbers To Aftermarket Portfolio

Additions have been made to Bosch Blue disc brake pads, rotating machines, gasoline direct injection (GDI) fuel injectors and fuel pressure sensors and Bosch fuel pumps.

Counterman Staff
By Counterman Staff
Published:

Bosch-HDEVS

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BROADVIEW, Ill. — Robert Bosch LLC has added 29 new SKUs to several of its product lines. Additions have been made to Bosch Blue disc brake pads, rotating machines, gasoline direct injection (GDI) fuel injectors and fuel pressure sensors and Bosch fuel pumps.

In July, three new Bosch Blue Brake pad sets were added to the Bosch braking components portfolio to provide additional coverage for 1.5 million domestic and Asian units in operation. Specially designed to deliver quality, value and performance to the “everyday driver,” Bosch Blue brake pads feature OE-style, multi-layer shims that provide superior noise dampening characteristics, according to the company. For additional protection and value, select Bosch Blue Brake pad sets are towel-wrapped in a material similar to shop towels that technicians use on a daily basis while working on their customers’ cars.

One of the new SKUs comes with a hardware kit and covers vehicles such as 1993-’97 Geo Prizm and several Toyota models from 1996-2000. The two remaining SKUs cover 1995-’97 Ford Aerostar and 2014–’15 Mazda 6. Bosch starting and charging systems has announced the addition of 12 new part numbers covering 714,000 additional late-model European vehicles in operation in the United States. The new releases include both new and remanufactured Bosch starters and alternators for Audi, Mercedes-Benz, Porsche, Land Rover and Volkswagen.

New Bosch alternators cover a variety of Volvo applications ranging from model year 2007 through 2015. New and remanufactured alternators are available for 2013-’15 Land Rover LR2 L4Cyl. 2.0L and 2012-’15 Range Rover Evoque L4 Cyl. 2.0L.

New Bosch starters cover several 2014-’15 Volkswagen models while Bosch Remanufactured Starters are available for 2014-’15 Volkswagen models as well as a variety of Porsche, Mercedes-Benz and Audi models, some with start/stop systems. Bosch alternators and starters are 100 percent performance-tested and are designed for longer, more reliable service, the company says.

Bosch also added nine new high-pressure fuel injectors for vehicles equipped with gasoline direct injection. The new injectors cover 3.6 million European vehicles in operation, including BMW, Audi, Volkswagen, Land Rover and Ford.

The new additions include a number of BMW models, such as the 2012-’15 BMW M6; 2013-’15 BMW X5; and BMW 550i xDrive; 2013-’15 BMW ActiveHybrid 3. Coverage of Audi models includes 2012-’15 Audi A6; 2010-’13 Audi A5 Quattro and others. For Volkswagen, coverage extends to 2008-’13 Volkswagen Jetta, 2008-’10 Volkswagen Passat, 2013 Volkswagen Golf; 2006-’08 Volkswagen Eos and more.

For the domestic aftermarket, Bosch has released two new fuel pressure sensors designed specifically for vehicles equipped with GDI systems. These sensors cover 845,000 vehicles in operation. Bosch GDI fuel pressure sensors feature a sturdy design, are vibration resistant and offer thermal stability. Specifically, Bosch GDI fuel pressure sensors are available for Buick Enclave, LaCrosse and Regal, Chevrolet Traverse, GM Acadia and Saturn Outlook applications ranging in model year from 2009-’11; as well as 2013-’15 Cadillac ATS and Chevrolet Malibu.

Bosch also has expanded its range of aftermarket fuel pump kits and modules with the addition of three new part numbers. The additions extend Bosch coverage of domestic and European vehicles by 347,000. A fuel pump module assembly is available for 2007-’08 Chevrolet Silverado 1500 and GMC Sierra 1500 and 2008 Chevrolet Avalanche. Fuel pump kits are available for many BMW models ranging from 1995 to 2006.

“As an automotive industry technology leader, Bosch is keeping pace with the needs of service professionals that are seeing new technologies on vehicles entering repair shops,” said Thomas Winter, vice president, automotive aftermarket, Robert Bosch LLC. “As a result, our monthly new product additions now include parts for start-stop and GDI-equipped vehicles – both relatively new technologies for the aftermarket.”

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
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This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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