New Kelly Power Line Provides Simplified Portfolio, Enhanced Performance

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New Kelly Power Line Provides Simplified Portfolio, Enhanced Performance

The Kelly Edge power line of products are intended to offer great performance that consumers want, with broad size coverage in a single line that also provides a great value to consumers.

Counterman Staff
By Counterman Staff
Published:

Kelly Edge A:S
Kelly Edge A:S

AKRON, Ohio — The introduction of the Kelly Edge A/S and Kelly Edge AT – new products to cover performance touring, passenger, CUV, SUV and all-terrain tire segments – helps to usher in a new generation of consumer tires for the Kelly brand.

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The Kelly Edge power line of products are intended to offer great performance that consumers want, with broad size coverage in a single line that also provides a great value to consumers.

“Through consumer research and market-back interaction with our retailers, we know a key segment of drivers are looking for value when they shop for tires. They want current technology, but they don’t want a lot of extras,” said Sara Vacha, Goodyear brand manager.

“The new Kelly Edge power line is the answer. With 85 unique sizes to cover 89 percent of the market, Kelly Edge is a very complete lineup with many more contemporary sizes than we have previously offered in the Kelly brand.”

Kelly Edge AT
Kelly Edge AT

Among the features of the new Kelly Edge A/S are biting tread block edges for all-season traction in wet, dry and snowy conditions; broad tread grooves that help evacuate water and slush from the tread for enhanced grip; sturdy tread blocks to help stabilize the tread footprint to promote long treadwear; and a proven tread pattern that enhances handling. The tire carries a 55,000-mile/85,000-kilometer tread life limited warranty.

A broad lineup of 51 sizes will be offered, covering T, H and V speed ratings, and 14- to 18-inch rim diameters within the performance and commuter touring product areas.

The Kelly Edge AT is a hard-working quality tire with highway and off-road traction for everyday driving. It has flared tread block edges that help shovel mud, dirt and gravel away from the tread for off-road traction. It includes a 50,000-mile/80,000-kilometer tread life limited warranty.

An excellent choice for pickups and SUVs used both on- and off-road, the Kelly Edge AT will be offered in 36 sizes, ranging from 15- to 20-inch rim diameters.

Goodyear is one of the world’s largest tire companies. It employs about 67,000 people and manufactures its products in 50 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com.

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Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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