Ford Motor Co.’s lineup of Omnicraft premium aftermarket parts now are available at FordParts.com.
The addition of Omnicraft parts, which are designed for non-Ford and non-Lincoln repairs, is the latest enhancement to FordParts.com. The website relaunched earlier this year with an improved experience for fleet customers, technicians and do-it-yourselfers.
“FordParts.com has become an even better tool for customers since the relaunch this year,” said Lisa Pynn, global e-commerce manager, Ford Customer Service Division. “Now the site offers more choices featuring Omnicraft parts for non-Ford and Lincoln vehicles, which are now searchable by year, make and model.”
Customers will find that FordParts.com helps simplify the parts-ordering process, Ford noted. Users have a site that is specifically designed to make Ford parts, Motorcraft, Ford/Lincoln accessories and now Omnicraft parts available anywhere and at any time – from a computer, mobile phone or tablet.
Fleet customers can upload and save a list of VINs to search, with true VIN filtering from the OEM using specific nicknames chosen by the user. All customers can take advantage of live chat and phone support – with agents available to proactively help them find the right part, track orders and more, Ford noted.
The revamped website features more detailed product descriptions, high-quality images and line-art diagrams, among other improvements.
For qualifying purchases, free shipping is available on orders of $75 or more.