Raybestos Adds New Import Coverage To Master Cylinder Line

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Raybestos Adds New Import Coverage To Master Cylinder Line

The additions increase import coverage for a variety of vehicle makes, including Honda, Isuzu, Kia, Lexus, Mercedes-Benz, Mazda, Nissan, Subaru, Toyota and Volvo.

Counterman Staff
By Counterman Staff
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MCHENRY, Ill. – Raybestos has added new part number applications to its line of Professional Grade Master Cylinders, increasing import coverage for a variety of vehicle makes including Honda, Isuzu, Kia, Lexus, Mercedes-Benz, Mazda, Nissan, Subaru, Toyota and Volvo.

“We recently increased import coverage for our Raybestos master cylinders to give our customers more of what they need for their brake businesses — new parts that fit each application as well as the original, ensuring consistent, safe and reliable performance,” said Kristin Grons, marketing manager, Brake Parts Inc. “Whether for import or domestic vehicles, Raybestos master cylinders come ready to bench bleed and install, with no assembly required.”

Raybestos Professional Grade Master Cylinders match OE fit, form and function.

“We are particular about the design and components used in the construction of our master cylinders,” said Grons. “That attention to detail ensures that our customers can rely on Raybestos for the quality and performance they expect from an industry leader.”

For more information on Raybestos master cylinders or the complete family of Raybestos brake products, including disc pads and shoes, drums and rotors, wheel cylinders, calipers, hoses and hardware, visit the new website at www.raybestos.com.

About Raybestos
Raybestos has been known as the best in brakes for over 100 years. With a demonstrated commitment to research, development and testing, Raybestos is widely recognized for quality brake components, including friction, rotors, drums, calipers and hydraulic products. The brand was the first to introduce Enhanced Hybrid Technology (EHT) with its Element3 brake pads, delivering the best attributes of ceramic and semi-metallic for optimal performance, improved pad wear and durability, and increased stopping power during aggressive braking.

To learn more, visit www.raybestos.com.

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
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This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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