Tech Topics

1 Too Often, We Focus On An Automotive “Problem” As A Single Part

When presented with a “dead” battery, a customer often blames the battery for the vehicle’s failure to start. The customer comes to you, looking for a new battery, thinking very little about the reasons that the battery is “dead,” only that there must be something “defective” about the battery itself.

1 The Leading Cause Of TPMS Failure

The service life can vary depending on how many miles a vehicle is driven (the more it is driven, the more frequently the sensors generate a signal and drain their batteries).

0 Turn, Turn, Turn: Selling and Diagnosing Automotive Aftermarket Brake Rotors

Recommending premium-quality components and encouraging proper installation can increase sales, and decrease your warranty returns. The vehicle owner will benefit from a better, longer-lasting product, and professional technicians will get fewer customer complaints, comebacks and labor claims. Taking the time to properly diagnose problems and perform the repair correctly is the mark of a professional service provider, but it is up to you as a parts specialist to help supply them with the products and services they need to succeed.