DOHA, Qatar — The Qatar International Motor Show (QIMS), the pre-eminent automotive event in the Middle East, returns to Doha in February 2014.

The fourth edition of QIMS will be held at the Qatar National Convention Centre in Doha, from Feb. 21-25, 2014.

Organized by the Qatar Tourism Authority in partnership with q.media and for the first time ever – Fira Barcelona, the week-long event offers visitors the chance to discover the latest technology in car manufacturing and design and provides a platform for trade professionals to come together. On display will be the latest models and technology in the automotive industry.

The last show was a huge success with more than 150,000 visitors, show organizers say. Seventy-one percent of attendees visited for the first time and attendees represented 103 countries. With a new venue and lots of surprise new features soon to be announced, the 2014 event looks set to be even bigger and better, say organizers.

Jaber Al Ansari Deputy Group CEO Entertainment q.media, said, “We are delighted to partner again with QTA to bring this prestigious automotive event to Qatar, this time with Fira Barcelona onboard, too. It provides us with an opportunity to communicate important messages such as safe driving as well as being able to share new technology and designs with the industry and general public. We are looking forward to a bigger and better Qatar International Motor Show in 2014 and will be announcing further details of the show over the next weeks.”

Fira Barcelona is the leading Spanish trade exhibition organizer with a portfolio of more than 70 different shows. Their involvement will add a fresh dimension to the Qatar International Motor Show.

Ricard Zapatero, International Director of Fira de Barcelona said, “Fira is honored to be part of such an important event as the Qatar International Motor Show and we are pleased to share our expertise of almost a century of organizing motor shows that began in 1919. We are deeply committed to the success of the event and we believe that the QMS is a key event that will grow in the following years becoming a major event in the international automotive calendar and a region landmark. We are grateful to the Qatar Tourism Authority and q.media for choosing us as partners for this project.”

For more information visit www.qatarmotorshow.qov.qa and follow social media for updates atwww.facebook.com/qatarmotorshow and Twitter @qatarmotorshow.