Advance Auto Parts Launches DieHard Battery-Stocking Program

Advance Auto Parts Launches DieHard Battery-Stocking Program

Participating shops will become an official DieHard battery dealer through the stocking program.

Advance Auto Parts announced the launch of a DieHard battery-stocking program, offering qualified professional repair shops the opportunity to stock, sell and install DieHard batteries across the United States, Canada and Puerto Rico.

Participating shops will become an official DieHard battery dealer through the stocking program. Customer-specific inventory assortments, on-demand delivery and customizable scheduled replenishment services are included in the program to meet the unique needs of repair shops and their customers.

Participating shops also will be able to leverage DieHard’s warranty, DieHard Assurance, which offers consumers free battery replacement and roadside assistance on any DieHard battery installed by a professional repair shop.   

“Our new program combines the reliability, durability and power of the DieHard brand, battery-testing capabilities and the opportunity for repair shops to stock the most recognizable and trusted battery in the industry,” said Bob Cushing, executive vice president, professional at Advance. “This program will enable repair shops to serve their customers more quickly while also offering an industry leading battery product.”

As part of the DieHard battery-stocking program, Advance is offering a consignment option to qualified repair shops. Participating shops receive a battery rack and their first order of batteries with no initial investment. Additionally, battery inventory will be replenished and rotated by Advance.

To learn if your shop is eligible to participate in the stocking or consignment programs, contact your local Advance Auto Parts or Carquest location.  DieHard batteries are owned and sold by Advance Auto Parts and Carquest, and are available at participating professional repair shops.

You May Also Like

MEYLE Launches Control Arm for Tesla Models 3 and Y

The MEYLE HD control arm is specially designed to handle the high stresses of the heavy and powerful Tesla vehicles.

MEYLE recently launched the MEYLE HD control arm for the Tesla Model 3 and Model Y.

The new control arm is made of high-strength forged aluminum, and features a redesigned ball joint, larger-diameter ball stud and redeveloped bushings. As a result, the optimized and reinforced MEYLE HD control arm is specially designed to handle the high stresses of the heavy and powerful Tesla vehicles, according to the company. Backed by a four-year guarantee, the control arm is designed to last longer, provide extended driving safety and deliver “a more fun driving experience.”

MAHLE Motorsport Introduces New PowerPak Piston Sets

The performance cast piston sets are for the 6-liter and 6.4-liter Ford Powerstroke engines.

DRiV Expands Product Coverage Across Brand Portfolio 

During 2023, DRiV intends to introduce more than 1,400 new part numbers.

Raybestos Adds New Friction, Rotor, Hydraulics Coverage

The 64 new part numbers cover more than 19 million vehicles in operation.

Anchor Industries Adds Toyota, Lexus Coverage

The engine mounts and torque struts cover more than 1.8 million applications for model years 2016 through 2023.

Other Posts

Worldpac Celebrates Opening of New Warehouse in Puerto Rico

The 30,000-square-foot facility has the capacity to house more than 400,000 OE and premium-brand auto parts.

Advance Reports 2022 Sales of $11.2 Billion

Fourth-quarter net sales increased 3.2% to $2.5 billion, while comparable-store sales were up 2.1%.

Advance Named Sponsor of Checkered Flag for NTT IndyCar

Advance and IndyCar also will team up on a unique content series viewable on the NTT IndyCar Series social media platforms.

Q&A with Advance Auto Parts Exec Lauren Beaulieu

Beaulieu is vice president professional marketing for Advance Auto Parts, Carquest and Worldpac.

Lauren Beaulieu