A One-Hour Pricing Knock Out
The Coalition for a Level Playing Field laced up the gloves against two heavyweight retailers and lost. Here’s one fight fan’s analysis.
Customer Expectations: DIY vs. Professional Customers
Selling Braking Systems Parts Different kinds of customers expect different kinds of service.
Complaining as Sport
Complaining has become a national pastime – less about the automotive aftermarket and more about the OE side of the world.
A World with No Choice
Take time to get involved in our industry. The future of your own business may depend on it.
Visibility: Helping Your Customers See and Be Seen
Visibility-enhancing products such as wipers and lighting are one of the most neglected of automotive maintenance items. However, for optimum performance and driving visibility, blades should be replaced every six months.