Autolite Announces Leadership Changes

Autolite Announces Leadership Changes

Josh Gordon joins the company as VP of sales and marketing; Mike Mizusawa joined the company in August as president. Key focuses for 2015 will include parts quality and commercial programs.

Autolite logo
LAKE FOREST, Ill. – Autolite, a division of UCI-FRAM AutoBrands, recently completed a series of strategic personnel hires, including the appointment of Josh Gordon as vice president of sales and marketing. The announcement of Gordon’s hire comes on the heels of Mike Mizusawa joining as president of Autolite in August 2014.

Gordon joins Autolite from FRAM Filtration, where he most recently served as director of marketing and sales. Gordon will focus on strengthening commercial initiatives at Autolite in 2015, and oversee all advertising, customer programs, key accounts and training. Mizusawa brings extensive management experience to Autolite, having most recently served as president and CEO of New Hampshire Industries.

“We’re thrilled to add an individual with Josh’s experience, skill set and passion to the Autolite team,” said Mizusawa. “His leadership will help continue to grow Autolite’s reputation as the go-to spark plug brand of choice for North America and expand our offerings into new markets.”

Gordon has more than 15 years of marketing and sales experience in consumer goods. Prior to his time with FRAM, Gordon held marketing and sales roles at Mars Chocolate and SC Johnson. Gordon and Mizusawa will be based in Lake Forest, Ill.

You May Also Like

Registration Open for 2024 AWDA Business Conference

The 77th annual conference is scheduled for November 3-7, 2024 in Las Vegas.

Registration Open for 2024 AWDA Business Conference

The Aftermarket Warehouse Distributors Association (AWDA), a community of the Auto Care Association, announced registration is now open for the 77th annual AWDA Business Conference, sponsored by Dayco, which will take place Nov. 3-7, 2024, in Las Vegas, Nev. The AWDA Conference is an annual business event that brings together the premier companies of the industry for high-level, private, one-on-one business meetings, the Association said.

KYB Celebrates 50 Years in North America

As it celebrates the past and looks to the future, KYB said it continues to grow, with a new product line scheduled for release in 2025.

KYB Celebrates 50 Years in North America
Hot Shot’s Secret Introduces Red Diamond Motor Oil

The company said the oil is formulated to fully meet the General Motors dexos1 Gen 3 specification, among others.

Hot Shot's Secret Introduces Red Diamond Motor Oil
Lubrizol Announces New Oil Additive Solution

The company said the additive will enable oil marketers to meet the performance requirements of ILSAC GF-7.

Lubrizol Announces New Oil Additive Solution
Robert Roos Joins NEXUS International Executive Committee

Roos is the president & CEO of The Pronto Network – APSG and president of NEXUS North America.

Other Posts
Positrak Celebrates 12-Year Anniversary of Flagship Product

The company says it sold 430 Positrak Pro systems since 2012.

Positrak Celebrates 12-Year Anniversary of Flagship Product
Purolator Rebate Campaign Promotes Summer Maintenance

Consumers can receive up to $15 on qualifying oil, air and cabin air filters.

Purolator Rebate Campaign Promotes Summer Maintenance
Highline Warren Expanding with New Distribution Center

The company will be hiring to fill positions at the Vacaville, California, DC throughout the remainder of the year and into early 2025.

Highline Warren Expanding with New Distribution Center
Dayco Announced as Title Sponsor for 77th Annual AWDA Conference

This is the third year Dayco has served as the title sponsor of the annual business event.

Dayco Announced as Title Sponsor for 77th Annual AWDA Conference