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AASA Vision To Include Talk On Vehicle-Data Opportunities

Barry Neal, partner, Roland Berger, will speak during the ‘”Aftermarket Innovation and Opportunities” session of the 2021 AASA Vision Conference.

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In this Vision-exclusive session for AASA’s newest landmark study, Neal will cover how free-flowing vehicle data will create new repair and maintenance opportunities for automotive aftermarket repair shops, distributors and suppliers, and answer questions such as: 

  • How will vehicles be diagnosed and prognosed in the future?
  • What opportunities will emerge when access to appropriate vehicle telematics data is achieved? 

The AASA Vision Conference is a must-attend event for all aftermarket professionals looking to stay on top of the latest industry trends and issues. Vision provides valuable insights and perspectives from a range of thought leaders in two days of presentations, breakout sessions, and networking.

This year’s conference will be held virtually on March 17-18.

“AASA is excited to once again partner with Roland Berger on an AASA landmark study,” said Paul McCarthy, president at AASA. “Connectivity is one of the most important of the emerging technologies. Aftermarket suppliers and our partners need to be ready for the business impacts access to appropriate vehicle data will bring. We are excited that this Vision presentation will help AASA members understand what they need to do to take advantage of these future opportunities.”


Barry Neal is a partner and member of Roland Berger’s North American management team. He has more than 18 years of experience working with automotive and industrial clients on operations strategy and transformation topics with an emphasis on the aftermarket.

Neal also is a member of Roland Berger’s private-investor leadership team, supporting private equity, buying groups and strategic clients with target identification, commercial and operational diligence, portfolio value capture, and exit support.

He studied business and industrial engineering at the University of Michigan (BBA) and holds an MBA from the Saїd Business School at Oxford University. He is a Six Sigma Blackbelt and is certified in production and inventory management.

Additional information about the 2021 Vision Conference can be accessed by visiting

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