Bar's Leaks And Rislone Hire Professional Spokesteam As Brands Grow To New Levels

Bar’s Leaks And Rislone Hire Professional Spokesteam As Brands Grow To New Levels

Two popular automotive aftermarket chemical brands have new faces. Bobby Janiec and Caitlin Burt have been hired as a spokesteam for Bar's Leaks and Rislone.

HOLLY, Mich. – Two popular automotive aftermarket chemical brands have new faces. Bobby Janiec and Caitlin Burt have been hired as a spokesteam for Bar’s Leaks and Rislone.

“Bar’s Leaks and Rislone are two storied brands with more than 150 years of history between them,” said Jeff Ventura, vice president of digital strategy. “As our brands continue to grow and reach new customers, Bobby and Caitlin will help the public understand our products, get excited about events and promotions, and learn how to install our products through video demonstrations. Bar’s Leaks and Rislone are enjoying a consumer renaissance, and Bobby and Caitlin will help us engage our customers in a fun, positive way.”

Janiec and Burt are both Michigan natives. Janiec is widely known for his role on the truTV reality show “Hardcore Pawn” and work at Second City. Burt has a wide-ranging background in entertainment and athletics, including improvisational comedy shows, feature films, snowboarding and hockey.

Janiec and Burt will appear at events around the country, and will be the faces of Bar’s Leaks and Rislone on the brands’ websites, which are currently being relaunched. They will also host a series of instructional how-to videos, connect with fans on social media and appear in new radio and TV commercials. Follow them on Twitter: @bobbyjaniec and @caitlinburt.

For more information about the full line of premium automotive chemicals available from Bar’s Leaks and Rislone, visit www.barsleaks.com or www.rislone.com.

You May Also Like

Less Is More With Cordless Work Lights

There are huge safety and efficiency benefits of LED lights for your professional automotive service and repair customers.

In the case of cordless lights, there is a lot more, starting with more light! The light comes from Light Emitting Diode, or LED, technology. When they were first invented, LEDs were a revolutionary development of electrical science, affecting virtually every aspect of our lives.

Now LED lights are everywhere, and we’re all familiar with them, even in our homes, but the automotive industry has reaped the benefits as much as, if not more than, any other industry. Just like a diode, LEDs allow current flow in only one direction. When current, or electron flow occurs, photons are released.

Crow-Burlingame Names Richard Webster VP of Company Stores

Advancement shows company’s commitment to fostering internal talent and promoting professional growth.

MEMA Aftermarket Suppliers’ BMC to Host Summer Meeting

The Brake Manufacturers Council meeting will be held on May 31, in Naples, Florida.

AACF Announces Inaugural AACF Humanitarian Award

Sponsored by NEXUS North America, award nominations will be accepted until Feb. 1, 2025.

Advance Auto Parts, Worldpac Wrap Up STX 2024

Nearly 3,400 registrants attended STX in Nashville’s Gaylord Opryland Resort & Convention Center.

Other Posts

HDA Truck Pride Recaps 2024 Annual Meeting

The HDA Truck Pride community celebrated a successful year, adding more than 130 new North American locations.

GPC Acquires Largest US NAPA Independent Store Owner

MPEC, founded in 1938 and based in Rockford, Illinois, has 181 locations across the Midwest.

Schaeffler Group USA Expands Product Portfolio

Seventy new parts have been added to the INA, LuK and Schaeffler Bearings portfolios in the first quarter of 2024.

ACC Provides Sneak Peek into Conference Speakers

Industry leaders will share their knowledge on trends, strategies and innovations in automotive communications.