Bosch Takes Xperience Mobile Tour Directly To Automotive Sales And Service Professionals

Bosch Takes Xperience Mobile Tour Directly To Automotive Sales And Service Professionals

Automotive sales and service professionals learn about Bosch advanced engine management and braking systems via product interaction and a virtual reality experience.

BROADVIEW, Ill. – Robert Bosch LLC has announced the launch of its Bosch Xperience mobile tour, bringing automotive technology for the future to sales and service professionals in an informative and engaging experience right in their own backyards.
 
“In a business environment where time is of the essence, and professionals need ready access to new technologies in the field, the Bosch mobile unit brings the most current information right to a business’s doorstep,” said Bobby Bloom, senior vice president, Automotive Aftermarket U.S., Robert Bosch LLC.
 
“We utilize a combination of hands-on product discussion with our Bosch sales professionals and a virtual ride inside key Bosch systems using leading-edge Oculus Rift goggles to make industry professionals aware of the latest developments in the fields of engine management, particularly gasoline direct injection, and advanced braking systems – which are hot topics today,” Bloom said.
 
The Bosch Xperience employs three fully equipped and staffed mobile units that will make scheduled stops across the East, West and Central regions in the U.S. to bring the flexible and engaging learning opportunity directly to select customer locations. Quick and easy to set up in a parking lot, big or small, the Bosch mobile units will be active for 25 weeks from May to November 2014 with the potential for a total of 750 stops. The units will operate five days a week and can make multiple stops each day.
 
All registered participants will receive further communications and product information from Bosch and will be entered into a random drawing for a chance to win one of the weekly prizes valued at $500. At the end of the tour, one registered participant’s name will be drawn at random to win a prize package valued at $10,000.
 
For more information on the Bosch Xperience Mobile Tour, and to see the current schedule of stops by region, visit www.BoschXperience.com. Businesses interested in scheduling a tour stop at their location should contact their Bosch Sales Representative.
 
 

You May Also Like

Less Is More With Cordless Work Lights

There are huge safety and efficiency benefits of LED lights for your professional automotive service and repair customers.

In the case of cordless lights, there is a lot more, starting with more light! The light comes from Light Emitting Diode, or LED, technology. When they were first invented, LEDs were a revolutionary development of electrical science, affecting virtually every aspect of our lives.

Now LED lights are everywhere, and we’re all familiar with them, even in our homes, but the automotive industry has reaped the benefits as much as, if not more than, any other industry. Just like a diode, LEDs allow current flow in only one direction. When current, or electron flow occurs, photons are released.

Crow-Burlingame Names Richard Webster VP of Company Stores

Advancement shows company’s commitment to fostering internal talent and promoting professional growth.

MEMA Aftermarket Suppliers’ BMC to Host Summer Meeting

The Brake Manufacturers Council meeting will be held on May 31, in Naples, Florida.

AACF Announces Inaugural AACF Humanitarian Award

Sponsored by NEXUS North America, award nominations will be accepted until Feb. 1, 2025.

Advance Auto Parts, Worldpac Wrap Up STX 2024

Nearly 3,400 registrants attended STX in Nashville’s Gaylord Opryland Resort & Convention Center.

Other Posts

HDA Truck Pride Recaps 2024 Annual Meeting

The HDA Truck Pride community celebrated a successful year, adding more than 130 new North American locations.

GPC Acquires Largest US NAPA Independent Store Owner

MPEC, founded in 1938 and based in Rockford, Illinois, has 181 locations across the Midwest.

Schaeffler Group USA Expands Product Portfolio

Seventy new parts have been added to the INA, LuK and Schaeffler Bearings portfolios in the first quarter of 2024.

ACC Provides Sneak Peek into Conference Speakers

Industry leaders will share their knowledge on trends, strategies and innovations in automotive communications.