Opinion: Cheap Brake Jobs Are Not Cheap
Brakes should not a loss leader for shops, says Brake & Front End Editor Andrew Markel. In the 1930s, during the Great Depression, you could get all four brakes relined for $19.99 (springs and hardware extra). If you calculate what that means in 2012 dollars, it would cost $282 according to the Consumer Price Index. So
Gerald Wheelus: ‘What Do I Do To Become A Great Leader?’
Leaders have to develop good habits to be successful and the S.E.R.V.E. model helps direct those habits. In their book, “The Secret: What Great Leaders Know and Do,” authors Ken Blanchard and Mark Miller ask the question, “What do I do to become a great leader?” It raises more questions than answers. There are
Gerald Wheelus: ‘What Do I Do To Become A Great Leader?’
Leaders have to develop good habits to be successful and the S.E.R.V.E. model helps direct those habits.
Opinion: Cheap Brake Jobs Are Not Cheap
Brakes should not a loss leader for shops, says Brake & Front End Editor Andrew Markel.
Using Apps To Improve Your Brand
Your Facebook, Twitter and LinkedIn posts are your new calling cards; the marquee to the real you the business world is looking to recruit. Yo! Mandy, forget about it! The resumé sleeps with the fishes and business cards are getting visits from the Grim Reaper; your well-curated resume and that shiny business card will
How Are You Training Your Counter People?
The importance of developing a systematic approach to training starts with greeting the customer, and ends with completing the sale. By Allen Markowitz and Allan Gerber Unfortunately, automotive terms leave a lot to be desired. While some are simple (4WD – four-wheel drive; A/C – air conditioning, A/T – automatic transmission), others are
Using Apps To Improve Your Brand
Your Facebook, Twitter and LinkedIn posts are your new calling cards; the marquee to the real you the business world is looking to recruit.
How Are You Training Your Counter People?
The importance of developing a systematic approach to training starts with greeting the customer, and ends with completing the sale.
Editor’s Note: How Do You Know What Your Customers Think?
Are your drivers asking your customers about service when they’re dropping off a hot-shot delivery? asks Counterman Editor Mark Phillips.
Education And The Automotive Aftermarket
How many times have you had an interview where the person sitting across the desk clearly seemed not to care, did not turn off their cell phone or did not bother to at least put on a clean pair of jeans and a pressed shirt? By Allen Markowitz and Allan Gerber In our 40
Mandy Aguilar: For Every E-Action There Is An E-Reaction
“The most rewarding aspect of being writer for this magazine has been the interactions with readers,” Mandy Aguilar writes. Reaching a new year of marriage is certainly an occasion worth celebrating with a memorable gift, and the traditional gift for the first year has always been paper. As a writer, how fitting then, that
From The Publisher: Who Are You Focusing On?
All too often in today’s environment, industry has become price-focused or margin-blind and everyone forgets why we are here in the first place. Recently, I attended an industry event and much of the dialogue centered on, “Where is the market going? Would the market lean toward brands or private label? How would the white