The Aftermarket Auto Parts Alliance welcomed nearly 500 attendees to its annual Summer Shareholder Meeting that began on Sunday, June 3, at the Arizona Biltmore Waldorf Astoria hotel in Phoenix.
Members of the Automotive Parts Services Group will gather in Grapevine, Texas, for the program group’s first combined meeting.
Each Tuesday through Dec. 12, Federated will announce the winners of the limited-edition collectables.
It’s only October, but the Federated Auto Parts’ Toys for Tots campaign has been in full swing since the spring.
The nationally televised Federated 400 is NASCAR’s regular-season finale.
The Aftermarket Auto Parts Alliance Names East Penn As The Winner Of The 2017 Receiver’s Choice Award
This award recognizes East Penn’s determination to improving best practice content management standards and providing exceptional, high-quality electronic catalog content.
Co-hosted by more than 200 of the Network’s manufacturer partners, the event enabled the group’s members and headquarters staff to meet with vendors to discuss industry trends and future marketing promotions in a relaxed setting.
Auto Value/Bumper To Bumper Stores And Shops Help Put Automotive Aftermarket Industry Week Over The Top
The Alliance became what is believed to be the first program group to ever the hold its convention in conjunction with the AAPEX and SEMA shows that make up AAIW. Dubbed the Aftermarket Jackpot, the Alliance’s triennial event drew more than 3,800 people from Auto Value/Bumper to Bumper stores and shops.
David Prater has been named president of the group, succeeding Mike Lambert, who retired earlier this year.
From Oct. 1 to Nov. 30, repair shops that buy from participating Parts Plus distributors and auto stores can earn points for weekly and monthly prizes in addition to entries in the grand-prize drawing for the Ultimate High Performance Driving Weekend, according to Bob Barstow, vice president of marketing for the Network.
Our successful approach to serving our members has become a great mix of buying power, marketing support, customer loyalty programs and education.
Aftermarket Auto Parts Alliance Category Management and Branding Skills Create Profound Differentiation with Exclusive National
An “exclusive national brand” is profoundly different than the-run-of-the-mill private label products offered up by other groups. Many private label brands are viewed by technicians as being of lower quality and coming from plants in low-cost countries that have little design innovation behind them. While they are viewed as “appropriate” for many lower value and older applications, they are not viewed by technicians as suitable for the majority of the jobs they perform.