DENSO Joins Partners in Presenting Technology Displays At Autonomous Car Test Center Grand Opening

DENSO Joins Partners in Presenting Technology Displays At Autonomous Car Test Center Grand Opening

The 32-acre Mcity cityscape is a simulated urban and suburban environment in Ann Arbor which allows researchers to safely test new technologies without disrupting public roadways.

Photo by Mark Phillips
Photo by Mark Phillips

SOUTHFIELD, Mich.  DENSO International America Inc. joined other partners in hosting technology displays and demonstrations at the Mcity grand opening July 20 on the campus of the University of Michigan (UM) in Ann Arbor. Mcity is a controlled test environment for connected and automated vehicles operated by UM’s Mobility Transformation Center (MTC). The 32-acre cityscape is a simulated urban and suburban environment in Ann Arbor which allows researchers to safely test new technologies without disrupting public roadways. 

Mcity features a network of roads with intersections, traffic signs, signals, streetlights, building facades, sidewalks and construction obstacles which can be outfitted with sensors and other equipment to test connected and automated technologies that allow vehicles to communicate with each other and with the infrastructure. This information is then available to help improve the new technologies in automated driving. 

DENSO is a Leadership Circle member of MTC, giving it access to all of the information collected, as well as patents created, from the pooled research through MTC. DENSO will also be conducting its own private research projects to collect additional data. 

“Mcity is a great opportunity to combine engineering, urban planning and energy and information technologies to accelerate progress and help drive the industry forward with automated vehicles,” said Doug Patton, executive vice president of engineering at DENSO. “DENSO will have the ability to collect data on our dedicated short-range communication modules, data communication modules, driver status monitoring and more to make the necessary changes before putting these technologies on the road.”

You May Also Like

NTN Brands Receive 2023 Automotive Communications Award

NTN received the award for its BCA and Bower “Summer Cruisin’” promotions. 

NTN, the parent company of BCA Bearings and Bower Bearings, announced that it received a 2023 Automotive Communications Award from Women in Auto Care.

NTN received the award in the “Business-to-Business – Promotional Goods, Gear, Marketing Collateral” category for its BCA and Bower “Summer Cruisin’” promotions. 

“We are honored to be recognized by an inspiring organization like the Women in Auto Care”, said Georgianne Dickey, director of marketing. “Our BCA and Bower summer promotions are always popular with our customers, and winning an Automotive Communications Award puts an exclamation point on our 2023 promotions as we are hard at work planning for 2024.”

AI in the Automotive Aftermarket

The applications for AI are endless, but hurdles still remain.

AP Emissions Is Investing for the Future

Under new ownership, AP Emissions is expanding to serve its customers’ ever-evolving needs.

Understanding Fuel Injection

There are two basic types: direct and indirect.

A Closer Look at Stabilizer Bars

You may know them as sway bars or anti-sway bars.

Other Posts

Premium Guard Launches Three Redesigned Websites

Each website features a clean, intuitive user interface and a better navigation experience, Premium Guard said.

Advance to Spin Off Worldpac as Company Reports Operating Loss

Advance also will divest its Canadian business and announced a $150 million cost-reduction program.

Counterman on Holiday

Counterman will send its regularly scheduled Thursday e-newsletter on Friday, Nov. 24.

Dana Receives MEMA Aftermarket Suppliers DEI Award

The association presented the DEI Award to Dana at AAPEX in Las Vegas.