Federal-Mogul 'SmartChoice Mobile' App Selected For North American Customer Value Leadership Award

Federal-Mogul ‘SmartChoice Mobile’ App Selected For North American Customer Value Leadership Award

Frost & Sullivan award recognizes cutting-edge app’s ability to enhance operational efficiency, customer service and loyalty for vehicle repair businesses.
SOUTHFIELD, Mich. — Federal-Mogul’s popular, free “SmartChoice Mobile” app for automotive service providers has been selected for the Frost & Sullivan North American Customer Value Leadership Award.
122716FMSmartCh_00000071960The Frost & Sullivan award is presented annually to a company that has demonstrated excellence in implementing strategies that proactively create value for its customers. Representatives of the Federal-Mogul Vehicle Components segment received the award Jan. 14 during the Frost & Sullivan Excellence in Best Practices Awards Gala in New Orleans.The innovative SmartChoice Mobile app enables users of iPhone and Android devices to instantly access the latest Federal-Mogul parts information and technical support for virtually any passenger car or light truck, and communicate detailed inspection findings – including photos and repair estimate – directly to the vehicle owner. The app includes VIN scanning technology that can instantly capture critical vehicle information and link the user to all corresponding parts and repair information via Federal-Mogul’s www.FMe-Cat.com applications database.

“Federal-Mogul has revolutionized the repair sector by providing service professionals with a tool that integrates the three basic components of the repair process: fast, accurate identification of the vehicle application; detailed information about the parts needed for the repair; and clear, concise communication with the consumer,” wrote the Frost & Sullivan Best Practices research team.

The Frost & Sullivan team highlighted three key characteristics that make SmartChoice Mobile uniquely valuable for repair professionals: Ease of use (the app features a highly intuitive user interface that minimizes the number of data inputs and clicks necessary to access information); availability across multiple platforms; and the unparalleled breadth of available content and live technical support. Nearly 5,500 industry professionals have downloaded the app since its introduction in late September.

“SmartChoice Mobile is a central part of the growing digital eco-system available to professional technicians who rely on any Federal-Mogul product,” said Brian Tarnacki, director, global market strategy, Federal-Mogul Vehicle Components segment. “The entire automotive parts and service industry depends on the continued operational efficiency and competitiveness of independent service businesses. This tool, like our many other online and in-market technical resources, is ultimately an investment in our customers’ long-term success.”

The vehicle service professional can use the app’s “Send Inspection Results” feature to compose and send to the consumer a shop-branded email, complete with inspection results, repair estimate and images of the vehicle’s worn parts. This email summary also includes instant-reply and callback buttons to encourage the vehicle owner to ask questions and/or authorize the repair. Technicians can also use the app to connect with an ASE-certified technical specialist at the Federal-Mogul Technical Education Center (F-M TEC) in St. Louis.

The free Federal-Mogul SmartChoice Mobile app can be downloaded through the Apple App Store and Google Play as well as the company’s www.SmartChoiceApp.com website.

424278786e6c4c64496f3441445a3932

 

You May Also Like

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

The Automotive Aftermarket Charitable Foundation (AACF) announced the launch of its 65th-anniversary fundraising initiative. Running through July 1, 2024, the campaign aims to raise $65,000 through 1,000 donations of $65 each. This impactful effort highlights the industry's commitment to taking care of its own, the AACF said. 

From sudden illness and death to natural disasters, the foundation has provided assistance to industry professionals and their families during their darkest hours. As AACF celebrates its 65th year of service, it remains steadfast in its mission to provide financial support and resources to those in the automotive aftermarket industry in need, the organization said.

Schaeffler Publishes 2023 Sustainability Report 

Schaeffler was awarded an “A” score in the climate change category for 2023 by the global non-profit environmental organization CDP for corporate transparency and performance.

Schaeffler Sustainability Report
Introducing ‘Sustainability by Schaeffler’ on Counterman.com

In the weeks and months ahead, stay tuned for more sustainability content from Schaeffler and Counterman.

Schaeffler Sustainability
Jacki Lutz Named Content Director at Auto Care Association

Lutz will be tasked with leading a cross-functional and multimedia content strategy, development and execution across all platforms.

Jacki Lutz Auto Care
Auto Care Association Certified as a Great Place to Work

“This prestigious award is a testament to the association’s commitment to creating an inclusive, supportive and dynamic work environment for its employees,” Auto Care said.

Other Posts

HD Repair Shops Report Increases in Counter Sales, Labor Rates

The data comes from a Fullbay report published in partnership with ATA’s Technology and Maintenance Council.

Heavy Duty Repair
Applications Open for Federated Car Care Scholarships

Interested students should complete and submit their applications at AutomotiveScholarships.com by March 31.

BendPak Names Expert Automotive Primary Distributor in Las Vegas Valley

Under the agreement, Expert Automotive Equipment will offer and support equipment sold under the BendPak, Ranger, Cool Boss and Autostacker brands.

Expert Automotive
Auto Care Association Leaders Visit Northwood University

Auto Care President and CEO Bill Hanvey was the guest lecturer for several Northwood automotive aftermarket courses at its Midland campus.

Bill Hanvey Auto Care Northwood