STAUNTON, Va. In its first-year partnership with the Marine Toys for Tots campaign, Federated and its participating members raised $140,000 and collected more than 4,000 toys.
“We could not be more pleased with how well our partnership with Toys for Tots turned out,” said Mike Schultz of Federated Auto Parts. “We want to thank our members who led this highly successful effort. The money and toys collected resulted in the equivalent of 15,000 toys donated to children in need throughout the country.”
As part of its Toys for Tots partnership, participating Federated members collected donations and toys at their stores and some conducted contests for their customers as a way to thank them for their donations. In addition, financial contributions were accepted at the Federated Toys for Tots microsite, which links directly to the Toys for Tots website.