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Leveraging Branding To Sell Cabin Air Filters

Focus groups have found that most consumers take less than seven seconds to decide about a product or service.

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According to marketing surveys, it takes five to seven impressions to build brand awareness with consumers. Of those consumers, 59% said they would prefer to buy from brands they trust.

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How do you leverage this to sell a cabin air filter? Simple. Partner with brands your customers recognize.

This video is sponsored by Purolator.

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