MAM Launches Online Booking, Website And Internet Marketing Solutions For Auto Repair Shops In The UK

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MAM Launches Online Booking, Website And Internet Marketing Solutions For Auto Repair Shops In The UK

Offered in partnership with leading UK provider garage-services.co.uk, the new website package enables auto repair shops to establish an online presence and develop an effective means of attracting new customers.

Counterman Staff
By Counterman Staff
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BARNSLEY, England – MAM Software Group has announced the release of two new products to add to its growing e-commerce offering in the UK.

The new offerings extend MAM’s existing e-commerce portfolio into the servicing and repair sector of the automotive aftermarket. The first is a new online booking solution, designed to be integrated into a workshop’s website, and allows motorists to book vehicle inspections (MOTs) online. It is available as a plug-in for existing websites or as part of MAM’s second new offering – a B2C website and online marketing solution.

Offered in partnership with leading UK provider garage-services.co.uk, the new website package enables auto repair shops to establish an online presence and develop an effective means of attracting new customers. Both solutions integrate with MAM’s existing Autowork Online shop management system, further extending the functionality of the cloud-based solution.

“We’re delighted to be able to offer two new products to the auto repair sector,” said Mike Jamieson, CEO at MAM Software. “We often refer to Autowork Online as the ecosystem in which our repair customers run their businesses. These new add-ons deliver further value to our users by helping them to increase competitiveness and generate additional business.

“We’re committed to developing solutions that allow businesses to drive their performance through new channels, and the release of these new products illustrates our eagerness to add to our already comprehensive offering,” he added. “The two new packages add to our expanding omni-channel commerce suite, which seamlessly integrates B2B e-commerce, B2C e-tailing, marketplace functionality and tablet apps with our in-store point-of-sale and business management software.”

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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