Morgan Motor Taps Meyle As Tier 1 Supplier

Morgan Motor Taps Meyle As Tier 1 Supplier

Hamburg-based Meyle has been supplying Morgan Motor with Meyle Original steering and suspension parts for the current Morgan Aero 8 model since January 2016.

Morgan Aero 8
The Aero 8 by Morgan features Meyle Original steering and suspension parts.

HAMBURG, Germany – Morgan Motor Co. has tapped parts maker Meyle to be a Tier 1 supplier for suspension components.

Hamburg-based Meyle has been supplying Morgan Motor with Meyle Original steering and suspension parts for the current Morgan Aero 8 model since January 2016. The same parts also are used to equip the Aero Racing Team.

Morgan Motor, which has been crafting sports cars since 1909, hand-builds up to 1,000 vehicles each year.

“To ensure that it will be able to operate productively in the future, Morgan is collaborating with an exclusive group of suppliers embodying the same high standards of quality,” the automaker said. “Morgan has made Meyle their No. 1 choice for suspension components critical for ensuring safe and agile driving.”

The new Aero 8 will be fitted with Meyle Original steering and suspension parts. Meyle’s engineers have been involved in the design project from the outset, supporting Morgan with their extensive engineering expertise.

“We are not able to hand-craft all components ourselves,” said Jon Graham at Morgan Motor. “So we need vendors who are as uncompromising about quality as we are. We benefit from the innovative power of other companies looking for a partner to walk though the engineering process with us.”

Family-run Morgan Motor focuses on low volumes, premium-grade materials and flawless workmanship. Germany is Morgan’s second most important market behind the United Kingdom.

“Being one of Morgan’s Tier 1 suppliers is testimony to our uncompromising commitment to quality,” said André Sobottka, board member in charge of sales, marketing and communications for Meyle. “Our business focus will remain on the aftermarket. But being the sparring partner of an OEM company is a great opportunity for us to apply our extensive expertise while generating new insight. Ultimately, it is the workshop customers who benefit most from the synergies between Meyle and Morgan, as the results of this collaboration are looped back into the development process of our Meyle parts.”

 

 

 

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