Engineered for performance and durability, Motorcraft’s new line of competitively priced starters are made of 100 percent new parts. The simplified product lineup now provides coverage for most Ford and Lincoln vehicles with fewer part numbers.
“Motorcraft technicians know what their customers need and they want to be efficient,” said Paul Brearey, Ford North America Electrical Manager. “Precision-engineered Motorcraft starters were designed with customers and technicians in mind. The competitive price means the starters suit customers’ budgets. Fewer parts numbers mean easier stocking and less inventory for shops. Plus, the added benefit that Ford does not have a core charge with the new Motorcraft starters, means less hassle for customers and shops as well as lower inventory costs.”
Motorcraft continues to offer industry-leading parts, and, as with all Motorcraft parts, these starters are recommended by Ford Motor Company. This provides technicians the confidence the repair will be done right the first time. Additionally, Motorcraft starters are covered by the two-year Service Parts Warranty (SPW), which provides unlimited mileage coverage for Ford and Motorcraft parts, including labor* and with no commercial exceptions.
Why Motorcraft Starters?
- No core charge
- High-quality features optimize wear resistance and deliver consistent electrical and mechanical performance
- Ready to install out of the box
- Engineered and tested to provide performance and reliability
- Solenoid designs are endurance-tested on starters to help verify consistent performance
- Drives have been installed on starters and endurance-tested for over 15,000 cycles
- Critical dimensions, including static and engaged pinion positions, and pinion chamfer meet OE specifications
- Armature shafts are CNC-machined and precision-ground for accurate dimensions and smooth finish
- 100 percent precision-balanced to help run smoothly and quietly
The Motorcraft Advantage:
- Competitively priced to suit customers’ various budget and vehicle needs; e.g. older and higher-mileage vehicle repairs
- Expanded product lineup provides coverage for most Ford and Lincoln vehicles
- Two-year limited warranty* with unlimited mileage and no commercial exceptions
- Recommended by Ford Motor Company
For more information on Motorcraft starters, go to www.fordparts.com/motorcraftstarters.aspx.
*Limited labor costs. See seller for a copy of the limited warranty.
