New Permatex Fast Orange Hand Cleaner Rocker Cap Bottle Wins 2015 AmeriStar Packaging Award

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Awards

New Permatex Fast Orange Hand Cleaner Rocker Cap Bottle Wins 2015 AmeriStar Packaging Award

Innovative dispenser garners gold medal in Household Chemical & Automotive division.

Counterman Staff
By Counterman Staff
Published:

Permatex FO Rocker Cap Application

HARTFORD, Conn. — Permatex has earned a gold medal in the AmeriStar Packaging Awards competition from the National Association of Container Distributors (NACD) for the innovative dispenser design of its No. 1 selling waterless hand cleaner, Permatex Fast Orange. The new design introduces a proprietary rocker closure. The disc-top, placed on base of the inverted package allows easy, one-hand action during hand cleaning. The user simply taps the bottle on its bottom corner of the spout to open and dispense the cleaner, and then taps again to close.

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The new package was designed by Berlin Packaging. The revolutionary design represents the first rocker-cap style bottle to be introduced to the automotive retail market. The award was presented for first place in the Household Chemical & Automotive division, during the 2015 NACD Packaging Awards in Chicago, IL.

“We are extremely excited about winning this prestigious award from the NACD”, said Sean Lyon, Permatex’s director of marketing. “As a company we are always looking for ways to innovate and grow our business. This award shows that our efforts have paid off and we look forward to developing many more innovations that will benefit our customers.”

The AmeriStar Awards, one of the most exclusive competitions in the industry, recognizes those packages exhibiting excellence in innovation, economics, performance, environmental impact, marketing, and product protection. Sponsored by Institute of Packaging Professionals, these awards as considered as North America’s most prestigious packaging competition.

The Permatex Fast Orange Rocker Cap Bottle is available in a 15-ounce size and is offered in both  “smooth” and “pumice” formulas. Permatex Fast Orange Hand Cleaner features patented MicroGel Technology, an innovative Polymer Emulsion synthetic solvent that eliminates the need for citrus or petroleum based solvents, while continuing to deliver effective cleaning power. The MicroGel formula easily removes grease and grime from hands. The formula’s gel-like consistency also adheres better to the hands, reducing the amount of product needed to get the job done. Fast Orange Hand Cleaner also includes skin-conditioners to keep hands soft. The cleaner is biodegradable, non-toxic and petroleum-solvent free.

For more information, visit www.permatex.com.

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Customer service should be your number one priority, and it all starts with the greeting.

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Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
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This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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