NPD To Launch Automotive Retail Tracking Service

NPD To Launch Automotive Retail Tracking Service

According to David Portalatin, NPD Group executive director of industry analysis, this new product serves as an expansion of the work previously done with its Aftermarket Industry Monitor, which NPD suspended publication of in January.

HOUSTON – The NPD Group will be launching a new Retail Tracking Service later this summer, which will monitor sales of automotive products from 20 retailers across the mass and automotive specialty channels. The new NPD Retail Tracking Service will include a diverse range of leading retailers representing almost 25,000 stores and will deliver comprehensive coverage of do-it-yourself consumer purchasing in 29 major categories, the firm said.

According to David Portalatin, NPD Group executive director of industry analysis, this new product serves as an expansion of the work previously done with its Aftermarket Industry Monitor, which NPD suspended publication of in January. The new service will be available later this summer, with a target launch date of late August. “We had been reporting auto parts channel point of sale information for 10 years up until January of this year,” Portalatin said. “What this product represents is really an expansion of that coverage.

So, in addition to the auto parts specialty channel, we are now adding a diverse range of mass and club retailers. The new service will in many cases cover as much as 80 percent of the retail market of the categories being reported and it’s going to cover 29 major automotive categories.”

You May Also Like

Meet the January ‘Guess the Car’ Champion: Jake Myers

The correct answer for the January contest was the Toyota C-HR.

Every month, Counterman’s “Guess the Car” contest challenges our readers to solve an automotive riddle, for a chance to win $100. And each month, we receive hundreds of responses from aftermarket professionals trying to guess the model of the vehicle depicted.

The correct answer for the January contest was the Toyota C-HR. (The illustration showed a man approaching a door with the letters “HR” on it.)

AACF Applications Increase 90 Percent in Wake of Wildfires

The Camp Fire destroyed 14,000 residences, displaced thousands and left more than 80 dead and hundreds missing.

wildfire, Camp Fire
Purolator Launches Summer Mail-in Rebate Promotion for Air Filters

The promotion will run through Aug. 31 for all Purolator air and cabin air filters.

Epicor To Demonstrate Augmented Reality eCatalog At AAPEX In Las Vegas

This “Catalog of the Future” enables users to perform inspections, visualize parts and labor information and order replacement components from the service bay, the company says.

Continental Expands Popular Asian, European And Domestic Coverage For VDO Brushless HVAC Motors

The company has added more than 30 new SKUs to its VDO Brushless HVAC Motors line, expanding the company’s coverage to include Audi, Cadillac, Chevrolet, Dodge, Ford, Infiniti, Lexus, and Toyota automobiles and light trucks for model years 2011-’17.

Other Posts
OttoFran And Vast-Auto Family Hold 2017 Annual Convention

The Vast-Auto and OttoFran marketing and sales team held various workshops during which the latest market information, the new banners programs, marketing campaigns and the action plan for 2017-2018 were presented.

Streamlight Introduces Rechargeable KeyMate USB Flashlight

With an off/off button for constant operation, the KeyMate USB has three modes: high (35 lumens); low (16); and strobe (flashes at high lumen level). Featuring LED technology for extreme brightness, the light provides a run time of one hour on high and two hours in both the low and strobe modes.

All-New Ford Expedition Redefines Full-Size SUVs with Adaptable Interior, Smart Technology for Every Occupant

DALLAS–(BUSINESS WIRE)–For today’s active families, Ford introduces the all-new Expedition – the smartest, most capable and most adaptable Expedition ever – with technology to keep every passenger connected, more power for drivers, and more expected towing capability than any other full-size SUV. Related Articles – Coil Conversion Kit For 2001-’05 Audi A6 And Audi allroad

Coil Conversion Kit For 2001-’05 Audi A6 And Audi allroad Quattro

For ride quality, the kit includes new custom-valved, application-specific shock absorbers. The Audi front coil spring assemblies include new upper mounts, Arnott says.