LAS VEGAS OEM (Original Engine Management) has received the AIA Award for Best New Catalog of a Product for Import Cars or Trucks, for the 400-page print version of its 2012 Cabin Air Filter catalog. The AIA Import Product and Marketing Awards were presented last month at AAPEX in Las Vegas.
The catalog contains an application guide, cross-reference and pictures; however, it was the installation instructions section that put it over the top, according to AIA judges.
OEM credits OEM/Forecast Catalog Manager Jorge Fernandez for a job well done.