Aftermarket Auto Parts Alliance Category Management and Branding Skills Create Profound Differentiation with Exclusive National
An “exclusive national brand” is profoundly different than the-run-of-the-mill private label products offered up by other groups. Many private label brands are viewed by technicians as being of lower quality and coming from plants in low-cost countries that have little design innovation behind them. While they are viewed as “appropriate” for many lower value and older applications, they are not viewed by technicians as suitable for the majority of the jobs they perform.
Aftermarket Auto Parts Alliance Kicks Off Rock The House III In Little Rock
Four channel partners received awards and another was recognized during an afternoon presentation.
Aftermarket Auto Parts Alliance Appoints New Director Of IT At Alliance Parts Warehouse
Anne Coffin’s background includes major consulting engagements with companies as varied as IBM, Georgia Pacific and Dana Corp., when she was president and owner of Kaleidoscope Systems.
Aftermarket Auto Parts Alliance Appoints New VP And GM Of Alliance Parts Warehouse
In addition to his long involvement with Clevite Engine Parts, Max Dull’s background includes stints in management with AE Components Eastern of Hong Kong, Dana Corp., where he chaired the global strategic sourcing team and as vice president/general manager, and eventual owner, of Beck/Arnley. Most recently he was general manager of MAHLE Service Solutions.
Aftermarket Auto Parts Alliance Hosts Information Technology Summit
Eighth annual event focuses on collaboration with supplier channel partners to yield mutually beneficial results.
China Aftermarket Auto Parts Alliance Charter Members Complete North American Discovery Tour
Working sessions with distributors and stores in Southern California provide visitors insights into operations in their own emerging aftermarket.
Aftermarket Auto Parts Alliance Guests Party Big Time At The Big Game Tailgate Party
Stephanie Wendler of Jim’s Automotive not only enjoyed the festivities, but won the 2015 full-sized pickup truck of her choice.
Aftermarket Auto Parts Alliance Announces Second Grand Prize Winner In Its ‘Big Game Tailgate Party’ Sweepstakes
Wil-Ridge Auto Service of Evanston, Ill., an Auto-Wares customer, walks away with a 2015 F250 Super Duty Pickup Truck.
Aftermarket Auto Parts Alliance Announces First Of Four Grand Prize Winners In ‘Big Game Tailgate Party’ Sweepstakes
Greg Meckley from Meckley Parts and Service in Melbourne, Iowa, has won a 2015 pickup truck of his choice as the first of four grand prize winners in the Aftermarket Auto Parts Alliance’s “Big Game Tailgate Party” sweepstakes.
Charter Members Of The China Aftermarket Auto Parts Alliance Make Inaugural Visit To United States
Bi-lateral orientation conference includes interaction with customers, key vendors, shareholders and staff.
