PartsTech Inc, an automotive e-commerce company headquartered in Cambridge, Massachusetts, awarded its first-ever Digital Innovation Award to NAPA Auto Parts for its continued excellence in B2B automotive parts e-commerce. The award was presented at AAPEX 2019 in Las Vegas.

This award initiative recognizes the automotive parts distributor that exemplifies outstanding IT capabilities, technical innovation and execution in support of B2B auto parts procurement. The award is presented to a parts distributor that, through e-commerce technology, advances the interests of the modern automotive repair community. The winner demonstrates commitment to providing the technical tools required to help commercial customers respond to rapidly evolving expectations of vehicle owners and support the workflows that help repair shops sell more jobs and turn bays faster.

“NAPA recognizes that – in a post-digital aftermarket – the battlefield is no longer which parts distributor has the best website, or who has the most features,” said Erik St. Pierre, co-founder of PartsTech. “The game is changing fast, and deep connectivity to repair systems is more important than ever. NAPA is differentiating themselves by applying digital tools to present their parts and services to customers in new and powerful ways. The PartsTech team, along with all of our repair shop users across North America, thank NAPA for their hard work and commitment to providing the tools and capabilities to meet customers whenever and wherever they choose to buy parts.”