Philips Automotive Commercial Lighting

Philips Automotive Commercial Lighting Program Creates Added Profitability For Technicians

The Philips Commercial Lighting portfolio includes a complete offering of standard OE replacement lighting including a full range of headlight bulbs, halogen and incandescent sealed beam headlamps, and miniature bulbs for both interior and exterior vehicle applications.

Philips

FARMINGTON HILLS, Mich. — Philips Automotive North America, a division of Royal Philips, offers an exceptional lighting program for WDs that provides a one-stop source for both commercial and retail packaged lighting products as well as point of sale tools to help service locations and retailers capture more sales for lighting products.

The Philips Commercial Lighting portfolio includes a complete offering of standard OE replacement lighting including a full range of headlight bulbs, halogen and incandescent sealed beam headlamps, and miniature bulbs for both interior and exterior vehicle applications. In addition, the program gives installers access to the highly profitable line of Philips upgrade headlighting, along with sales tools designed to help up-sell consumers to better lighting performance.

Philips backs up the lighting portfolio with point-of sale-tools that include commercial cabinets and headlight upgrade cabinets that installers can use to stock and sell standard replacement and upgrade lighting to their DIFM customers, the company says. The commercial program also includes a countertop headlighting display that retailers and service locations can customize with their own mix of upgrade headlight bulbs.

The Philips commercial program is built on the heritage of Philips Automotive, the leading innovator and supplier of automotive lighting and one of the industry’s most recognized brands – one out of every three vehicles on the road today uses a Philips brand light source.

For more information about Philips Commercial Lighting, visit: http://www.usa.philips.com/c-m-li/car-lights or call 1-800-257-6054.

You May Also Like

MEMA Taps Gardner to Lead Marketing and Communications

Prior to MEMA’s reorganization, marketing and communication responsibilities were siloed across MEMA’s four divisions.

MEMA, the Vehicle Suppliers Association, has named Megan Gardner as executive director of marketing and communications. 

In this new role, Gardner leads all MEMA marketing and communications functions, including strategy and execution for MEMA’s digital platforms, branding, advertising, event marketing and media relations.

Prior to MEMA’s recent reorganization, marketing and communication responsibilities were siloed across MEMA’s four divisions. Gardner was most recently senior director of marketing, membership and sponsorship for MEMA’s former aftermarket division.

MEMA Reveals New Business Structure, Branding Strategy

MEMA will operate with two groups: MEMA Aftermarket Suppliers and MEMA Original Equipment Suppliers.

Schaeffler Releases Technical Bulletins for LuK Product Line

For more than 50 years, LuK has been one of the most trusted and recognized brands in the automotive aftermarket.

NPW Holds 32nd-Annual Charity Golf Tournament

More than 100 players received tips from PGA’s Erik Compton during the event.

Auto-Wares Recognizes Valvoline as Supplier of the Year

Auto-Wares presented eight awards at its Winter Live Sales Meeting in Grand Rapids, Michigan.

Other Posts

Ultimate Frame Coater Kit Provides Inside-Out Rust Protection

The easy-to-use DIY kit can prepare and coat up to 50 square feet of metal.

Bosch Added 212 Aftermarket Parts to Portfolio in 2022

The new parts cover nearly 64 million vehicles in operation across North America.

FCS Introduces 62 New Part Numbers

All of the new units are in stock and ready to ship.

CRP Automotive Offers Rein Turbo Kits for Popular BMW Models

The kits include all the hoses, gaskets and hardware needed to complete the job.