Shop-Ware has announced an e-commerce integration with Parts Authority, a national distributor of automotive replacement parts, tools, equipment and transmissions.
The integration allows shops that source parts from Parts Authority and IMC to purchase directly through the Shop-Ware platform. Users can access “Web Warehouse,” its award-winning catalog consisting of more than 3 million parts, covering more than 125 million applications, and more than 250 locations for delivery.
“Parts Authority has built its business on the combination of operational excellence and personal integrity,” said Carolyn Coquillette, founder and CEO of Shop-Ware. “We share the same approach, and so do our network of shops. This integration will bring the value of Parts Authority and IMC directly to our customers’ fingertips.”
“The partnership of Web Warehouse and Shop-Ware is just another way for us to give the customers the experience they deserve,” said Jacqueline Rodriguez, vice president of marketing for Parts Authority. “We are excited to join forces with such a cutting-edge company. Looking forward to bringing Parts Authority’s extensive inventory right to the shops.”
Shop-Ware users now can order parts from Parts Authority via the inventory page or a repair order. Within Parts Authority, users can select favorite brands and customize the vehicle make list to make searching even faster.
“Shop-Ware’s Parts Authority integration saves our shop time,” said Jonathan D’Avirro, owner of Mahwah Automotive Center. “We used to have to use another site to look up parts, but now with the direct integration, we can go directly to Parts Authority, which is great.”
