fbpx
Connect with us

News

Spectra Premium Awarded Vendor Of The Year Product Content Excellence By Advance Auto Parts

The award recognized Spectra Premium for its complete and accurate product content, including marketing copy, attributes, multi-view images and digital assets (technical bulletins, warranties and installation instructions).

Advertisement

Advertisement

BOUCHERVILLE, Quebec — Spectra Premium Industries has been recognized as Advance Auto Parts’ Vendor of the Year on the Product Content Excellence category, during its 2013 Leadership Conference.

The award recognized Spectra Premium for its complete and accurate product content, including marketing copy, attributes, multi-view images and digital assets (technical bulletins, warranties and installation instructions). This product information supports the customers’ purchasing decision and enhances the end-user experience, bringing an added-value to the Spectra Premium parts supplied to Advance Auto Parts.

“We are honored to receive this award from Advance Auto Parts. We continue to focus our efforts in parts information management and the adoption of industry standards to ensure we lead the industry in product content,” said Jason Best, vice president of sales and marketing at Spectra Premium Industries.

Advertisement

 

 

Advertisement
Click to comment

POPULAR POSTS

Sponsored Content

Protecting Your Vehicle in the Winter

Connect
Counterman Magazine