motor oil Archives - Page 3 of 4 - Counterman Magazine
CRP Automotive Introduces 3 New Pentospeed 0W-20 Motor Oils for European Makes

“The new Pentospeed motor oils deliver cutting-edge OEM technology and fulfill the need for technically advanced, high-performing formulations,” the company said in a news release.

LIQUI MOLY Sets Company Sales Record in October

“Our overall concept and the wide product range are the cornerstones of this success,” said Ernst Prost, managing director of LIQUI MOLY.

Read the November Digital Edition of Counterman

The November issue features tech articles on motor oil, brake pads, fuel injection and spark plugs.

Shell Lubricants Introduces Shell Rotella Gas Truck Engine Oil

All three grades of Shell Rotella Gas Truck motor oil are formulated to provide “unsurpassed wear protection” in even the most extreme conditions trucks and SUVs face, according to the company.

GM Genuine Parts, ACDelco Expand Portfolios to Meet Growing Customer Demand

“We want to make sure our customers have the products they need, when they need them to ensure safe and efficient repairs,” said David Mestdagh, general director of global product development, GM Customer Care and Aftersales.

LIQUI MOLY to Present New Oils, Additives at AAPEX

LIQUI MOLY’s U.S. sales are booming.

LIQUI MOLY Top Tec 6300 0W-20 Oil Approved for Newest Mercedes Engines

With official approval from Mercedes (MB 229.71), Top Tec 6300 can be used on current Mercedes E-Class models as well as several C-Class and S-Class models.

LIQUI MOLY Announces its First Global Ad Campaign

Starting in October, ads on Google, Facebook and Instagram will be available in 50 languages and will be visible in 128 countries, according to the company.

Read the Latest Digital Edition of Counterman

The June issue features a midyear update on the major program groups.

‘They’re All the Same’ and Other Things DIY Customers Say that Drive Counter Professionals Crazy

When DIY customers come into the store with faulty preconceptions about auto parts, diagnostics and vehicles in general, it makes it harder for counter pros to sell them the right products.

Valvoline Introduces Full Synthetic Motor Oil To Protect Against Carbon Buildup In Newer Engines

Valvoline said it has developed a new motor oil engineered to protect against carbon buildup in gasoline direct injection (GDI), turbocharged and other engines manufactured since 2012.

Shell: dexos1 Gen 2 Formulations Likely Will Meet API SN PLUS Motor Oil Requirements

To support the next generation of fuel-efficient, low-emission engines while providing continued protection and performance for virtually all cars on the road today, the automotive and motor oil industries are working on the next generation of motor oil specifications.