Technical Sales Skills: Shocks Are Critical For Safety, Ride Control

Technical Sales Skills: Shocks Are Critical For Safety, Ride Control

Shocks (and struts) do not have a specific time or mileage replacement interval.

Read up on essential products in our annual technical sales seminar section. We review 12 products you need to know better to move products.
 
Brakes
Fuel Pumps
Gaskets
Batteries
Wipers
Catalytic Converters
Shocks
Engine Management
Lighting
Belts and Hoses
Oxygen Sensors
Antifreeze

When does a vehicle need new shocks? When the vehicle owner is unhappy or dissatisfied with the way their vehicle rides or handles, or when the original equipment shocks are found to be worn or defective.

Shocks (and struts) do not have a specific time or mileage replacement interval. In fact, many vehicles reach the end of the road with the original dampers still in place. That does not mean the original shocks and struts went the distance and were still in good condition. Most probably were not. More likely, the owners of these vehicles never realized their dampers needed replacing, or if they did, they saw no urgency to do so. Bad shocks won’t prevent a car from starting or driving. But they can make a vehicle unsafe.

For these reasons, many shock manufacturers recommend replacing shocks and struts every 50,000 miles for preventive maintenance. Installing new dampers will restore like-new ride control and handling, and reduce the risk of bad things happening when good shocks go bad. Shocks and struts are part of the “Safety Triangle” (Steering, Stopping and Stability). By dampening the motions of the suspension, the shocks and struts help keep the body stable and controllable when braking and cornering. This is especially important in Sport Utility Vehicles that have a high center of gravity. Excessive body roll when cornering hard or making sudden steering maneuvers increases the risk of the driver losing control and skidding or rolling the vehicle.

Good shocks also improve traction, tire life and steering stability. When tires bounce over bumps and dips in the road, they may lose their grip on the road if the suspension isn’t dampened. Weak shocks that allow excessive tire bounce can increase tire wear and cause a cupped wear pattern on tires. Weak shocks also can increase a vehicle’s stopping distance on a rough road. Steering harshness, jolts and shimmy after hitting a bump can be additional symptoms of worn or ineffective shocks.

Motorists who use their vehicles for towing or hauling heavy loads also may experience bottoming and handling problems if their shocks are not up to the task. For these kinds of applications, air-assist or overload shocks are a good upgrade.

A bounce test is still a valid means of identifying weak shocks and struts. Rock the suspension several times up and down, then release it. If the dampers don’t stop the motion within once bounce, the shocks are weak and should be replaced.

Other symptoms of worn shocks include suspension bottoming after hitting a bump, excessive nose dive when braking, excessive body lean or sway when cornering, a bouncy or undulating ride, wheel shudder or shimmy after hitting a bump, and cupped tire wear.

“Shock fade” on a rough road (a noticeable loss of ride control after a short period of driving) usually means the high-pressure gas inside a gas-pressurized shock has escaped. The gas charge helps prevent cavitation and foaming of the hydraulic fluid inside the shock.

Worn shocks and struts should always be replaced in pairs (both fronts, both rears or all four) to maintain even ride control.

Many late-model vehicles are factory-equipped with specialty shocks or struts. Some have adjustable electronic shocks. These can be very expensive to replace, or may not be available in the aftermarket. In many instances, original equipment electronic shocks can be replaced with conventional shocks to save your customer money. The trade-off, however, is that it disables the electronic ride control system. The same goes for air-ride and air-assisted self-leveling suspensions. Air leaks are always a problem with air suspensions. Leaks can occur in the air springs, lines or fittings.

This often leads to a compressor failure (from constantly running), leaving the suspension flat. The original equipment air ride components can be very expensive to replace, so a cost-saving option is to install a conventional strut conversion kit.

You May Also Like

Common Causes of Oil Leaks

Generally speaking, there are only a few common causes for the majority of oil leaks on the road.

Pick a parking lot, any parking lot, and you can tell what spaces get used the most by the number of oil spots. It’s easy to think of it as just a mess, but the unfortunate reality is it’s a bigger cause of pollution than meets the eye.

Turbochargers and GDI: A Winning Combination

Automakers have turned to turbochargers and GDI to boost fuel economy and horsepower – with less displacement.

Decoding Honda’s VINs

The automaker’s engineering prowess isn’t necessarily on display in its VIN encoding.

Staying Comfortable Behind the Counter

Ergonomics can play a big role in your on-the-job comfort and overall health.

Auto Parts Manufacturers Share Their Perspectives

Chloe Hung, Eric Luftig, Michael Kitching, Eric Sills and Matt Roney discuss what’s top of mind for their businesses.

Other Posts

A Closer Look at Crankshafts

With the great power of the engine comes the great responsibility of the crankshaft.

Spring Cleaning and Seasonal Stocking

Before the public comes calling for their spring cleanup needs, this is the perfect time to take care of our own.

Ball Joints: How Much Play Is Too Much?

There’s a common misconception that any play in a ball joint means it’s
wearing out.

Selling Tools for Underhood Repairs

The category is spread across several vehicle systems, and includes a number of specialty tools.