Vaca Valley Auto Parts Customers Test Driving Skills with NASCAR Legend

Vaca Valley Auto Parts Customers Test Driving Skills with NASCAR Legend

This is the second time Vaca Valley has hosted a “Get Dirty with Kenny” experience for its customers and potential customers.

Customers of Federated member Vaca Valley Auto Parts recently participated in a “Get Dirty with Kenny” dirt-track driving experience, giving them the opportunity to test their driving skills with a NASCAR legend.

“As usual, Kenny Schrader and his crew were first-class with our customers,” said Traci Taylor, sales manager for Vaca Valley Auto Parts. “Kenny has such a great personality that he makes everyone feel at ease and makes sure they all have the time of their lives. Our customers and vendors had a wonderful time. The compliments continue to pour in and there is absolutely no doubt that we have strengthened customer relationships because of this fun outing.”

The “Get Dirty with Kenny” event was held at the Antioch Speedway in Antioch, California. This is the second time Vaca Valley has hosted a “Get Dirty with Kenny” experience for its customers and potential customers. In addition to 20 customer participants, more than 30 Vaca Valley guests were treated to breakfast and lunch while enjoying the day’s racing action.

“We want to thank Federated, Kenny and the Federated dirt-track team as well as our vendor partners for helping us continue to build solid relationships with our customers and gain a few more as well,” Taylor said.

You May Also Like

Less Is More With Cordless Work Lights

There are huge safety and efficiency benefits of LED lights for your professional automotive service and repair customers.

In the case of cordless lights, there is a lot more, starting with more light! The light comes from Light Emitting Diode, or LED, technology. When they were first invented, LEDs were a revolutionary development of electrical science, affecting virtually every aspect of our lives.

Now LED lights are everywhere, and we’re all familiar with them, even in our homes, but the automotive industry has reaped the benefits as much as, if not more than, any other industry. Just like a diode, LEDs allow current flow in only one direction. When current, or electron flow occurs, photons are released.

FleetPride Hosts Congressional Delegates at 5 Locations

Visits emphasize FleetPride’s role in the supply chain and to advocate for H.R. 906, The REPAIR Act.

Dana Recognized with FleetPride Supplier Partner Award

The award was presented to Dana by Michael Keller, VP of category management and sourcing at FleetPride.

Alliance Welcomes The Gandia Group as Newest Auto Value Member

The Gandia Group is a full line distributor of automotive aftermarket parts and accessories in San Juan, Puerto Rico.

HDA Member Southside Trailer Service Acquires PBS Brake & Supply

The move “highlights the collaborative spirit within HDA Truck Pride’s network,” the marketing group said in a news release.  

Mergers and Acquisitions Automotive Aftermarket

Other Posts

Crow-Burlingame Names Richard Webster VP of Company Stores

Advancement shows company’s commitment to fostering internal talent and promoting professional growth.

MEMA Aftermarket Suppliers’ BMC to Host Summer Meeting

The Brake Manufacturers Council meeting will be held on May 31, in Naples, Florida.

AACF Announces Inaugural AACF Humanitarian Award

Sponsored by NEXUS North America, award nominations will be accepted until Feb. 1, 2025.

Advance Auto Parts, Worldpac Wrap Up STX 2024

Nearly 3,400 registrants attended STX in Nashville’s Gaylord Opryland Resort & Convention Center.