VIDEO: Not Your Father’s Engine Oil

VIDEO: Not Your Father’s Engine Oil

Today’s oils are far more complex than they were in the past. This video is sponsored by the Automotive Distribution Network.

SEE VIDEO BELOW

For a counter professional, one of the most annoying things a customer can say when looking for a part is, “They’re all the same.” It ranks right up there with, “Just give me the cheapest one.” This is an especially dangerous philosophy when the customer is buying motor oil.

This video is sponsored by the Automotive Distribution Network.

You May Also Like

Recommending OE-Quality Clutch Kits

Clutch components tend to fail around the same time, so it’s a good idea to replace all of them to restore the system back to original condition.

When your customer needs a new clutch component, it’s a good idea to recommend a clutch kits instead of replacing individual components. 

There are several reasons for this. 

Clutch components tend to fail around the same time, so it’s a good idea to replace all of them to restore the system back to original condition.

Fundamentals of the Starting System

It all starts today with an ignition switch.

The Art of Suggestive Selling

Done properly, it can make you the sales professional look like a hero and earn you a customer for life.

Road to AAPEX Ep. 10: The Road Ends, the Show Begins

What a long, strange trip it’s been.

Selling Replacement Parts for Trailers

Here are a few ideas to get things pulling in the right direction.

Other Posts

Road to AAPEX Ep. 9: Celebrating Aftermarket Connections

It’s the roads we travel down together that make us grow closer and bring us together.

Understanding the Role of Antifreeze/Coolant

One of the key functions is fighting corrosion in the engine.

Keeping Automotive Batteries in Tip-Top Condition

The battery is the key component of the starting and electrical system of a vehicle.

Is Corrosion Bad for Brake Pads?

Spoiler alert: It is.