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Wix Filters Sets Product Development Record

WIX Filters, a member of the Affinia Group family of brands, developed 414 new part numbers in 2009, shattering its previous high mark of nearly 100 new filters developed in 2008.

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GASTONIA, N.C. — WIX Filters, a member of the Affinia Group family of brands, developed 414 new part numbers in 2009, shattering its previous high mark of nearly 100 new filters developed in 2008.

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“Creating more than 730 new product numbers in the past 24 months, WIX engineers and product development professionals have really pushed the envelope in filtration design and performance,” said Patrick Enniss, product development manager for WIX Filters, who oversaw the new production of 130 premium light duty filters, 247 premium heavy duty filters and 37 opening price point filters last year.

“The past two years we’ve continued our emphasis on foreign nameplate applications and moved further into emerging markets including filtration for electricity generating wind turbines,” Enniss added. “In recognizing our core customer needs and 70-year history, our new product introductions retain our commitment to engineering and manufacturing parts for all makes and models and a focus on the heavy duty industry.”

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WIX Filters has always placed a top priority on the development of premium heavy duty filters. The 225 new premium heavy duty filters released by WIX in 2009 include oil, air, cabin air, fuel and hydraulic filters for Caterpillar, Kenworth, Freightliner, Mack, Cummins, John Deere, Komatsu and New Holland, among other brands.

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