Cooling Off
They just don’t make those air conditioning systems like they used to – they make them better and more complicated. Technical Editor Larry Carley discusses the detailed characteristics of today’s climate-control systems.
Mirror Image
Counterfeiting is big business, accounting for five to eight percent of all goods sold worldwide.
Brake Friction Materials
There is no such thing as a perfect single formula when it comes to brakes. But in order to steer your customers in the right direction, your recommendations should fit your customer’s concerns perfectly.
Top Ten News Makers of 2004
For the first time ever, Counterman magazine and aftermarketNews.com bring you The Top 10 Newsmakers of 2004. Our editorial team took a look at some of this industry’s most influential leaders and selected the 10 we believe had a direct impact on the aftermarket in 2004.
Ignition Blast Off
In order to provide the right assistance, you need to know the basics. The knowledge can be beneficial to you, and most importantly, your customer base.
On a Mission
Keep an eye out for the next issue of Counterman. It will include an all-new product-specific technical training series.
Ride Control Chassis: Profitable Parts
Long life is just one of the reasons chassis parts dont move very fast. The other reason is that many customers dont know when chassis parts should be replaced.
Who’s Gaining Market Share, And Who Isn’t?
A close examination of this years P.A.R.T.S. Supplement reveals specific data you can use to grow your business.
An Industry Honor
Each summer, the magazine staff begins its nationwide search for the Counterperson of the Year. Who in your store deserves this honor?
Dealership Parts & Service Takes Aim at the Aftermarket
Would you sell parts to your competitor? In all probability, you already do.
