Marketing
Bruce Willis Reprises ‘Die Hard’ Role For Advance
A two-minute film featuring Willis debuted during the recent Green Bay vs. Tampa Bay NFL telecast on Fox.
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A two-minute film featuring Willis debuted during the recent Green Bay vs. Tampa Bay NFL telecast on Fox.
Now through Nov. 30, consumers having their vehicle serviced at automotive repair shops offering Mighty parts and chemicals can receive a rebate up to $70.
Advance Auto Parts is calling on DieHard battery fans and racing fans to celebrate DieHard powering most of the Indianapolis 500 starting grid 50 years ago in 1970.
The promotion runs through Sept. 30.
The plan includes a new brand mark, redesigned packaging and updated website and domain.
As part of the agreement, Advance also becomes the “Official Auto Parts Retailer of NASCAR.”
Three prizes of $1,000 each will be awarded to Cleland Automotive of Listowel, Ontario; Music’s Auto of Brookville, Ohio; and Protech Autocare of Cincinnati.
MAHLE Motorsport is providing a consumer rebate of $10 off for every $100 spent on MAHLE PowerPak piston kits and MAHLE Motorsport ring sets.
Spicer and Victor Reinz high-performance products also will be featured on the show.
To be eligible for entry, candidates must be employed by or own a business whose primary function is automotive repair.
