An (un)Usual Observance
Kids say the darndest things…maybe we should listen.
11th Annual Tech Forum
Your customers are one of the most important aspects of your business. And when they need your help, you need to be ready with the knowledge and the answers that will help them. This month, Counterman presents some of the most pressing issues surrounding the following topics and what customers are asking. Q: My customer
New Information Technology
Automotive technicians deserve more credit than theyre given. Many really are becoming more Internet savvy and computer literate.
Cuts at Whose Expense?
The latest developments in OE and supplier consolidation should neither surprise us, nor scare us.
You’re Not Going to Like This, But…
What percentage of your customers’ overall parts purchases are through dealerships? You’re not going to like the answer.
Check Engine Light Opportunity or Obstacle?
This month, Counterman explains how your store can leverage that little light to perk up service and sales. But beware: Pulling and interpreting OBD codes is not as simple as it seems.
Selling the ‘Maintenance Free’ Ignition System
What does maintenance free really mean? When it comes to ignition systems, theres still plenty of maintenance to do.
Selling the Belt and Hose Market
To stay afloat, in the aftermarket, parts stores must learn to ebb and flow with the changes in technology and distribution.
New Congress, New Challenges
While the aftermarket is involved in multiple legislative battles, there are three that are front and center on the industrys priority list: Motor Vehicle Owners Right To Repair, Asbestos Litigation Reform and Association Health Plan Legislation. A new Congress is like a new baseball season – everyone in Washington has high hopes that their issues