Auto Care Association: Industry Showing No Signs Of Slowing Down

Auto Care Association: Industry Showing No Signs Of Slowing Down

With the average age of vehicles on the road accelerating, the U.S. auto care industry’s projected value of $381 billion for 2017 is showing no signs of slowing down, according to the Auto Care Association.

BETHESDA, Maryland – With the average age of vehicles on the road accelerating, the U.S. auto care industry’s projected value of $381 billion for 2017 is showing no signs of slowing down, according to the Auto Care Association.

In its “2018 State of Auto Care Report,” the association predicts that the industry will hit $421.2 billion by 2020.

The report is a comprehensive resource of the industry’s key facts, most pressing issues and how the association is addressing them from every possible angle.

“The ‘State of Auto Care’ serves as a valuable digital guide to navigating this fast-paced, constantly evolving industry,” the association said in a news release.

The report includes sections on:

  • Advocacy – Advancement of the interests of the auto care industry and protections of the industry’s right to conduct business before state and federal legislators and regulators
  • Technology – Developments of technology standards and best practices that can be used to leverage economies of scale, including the newly-branded Vehicle Information Portal (VIP)
  • Telematics – Developments of vehicle technology and the newest privacy challenges being presented to both aftermarket industry businesses and their consumers
  • Market intelligence – The most up-to-date and relevant industry research, including current industry trend evaluations and exclusive industry data and analysis resources
  • International – Identification and promotion of international business opportunities through the support of international regulations and treaties that assist the industry’s efforts to reach customers worldwide
  • Professional development – Opportunities spanning education, careers and awards enabling members to keep pace with the fast-paced auto care industry
  • Events – Dynamic opportunities throughout the upcoming year for all communities of membership and the auto care industry to make connections, do business and get informed
  • Communications – Continued expansion of the way the association communicates with key audiences in response to the changing digital landscape to increase in the awareness, profile and influence of the industry via popular media channels

Inside, readers also will find key statistics on market size, employment, consumer preference, vehicle sales, vehicle lifespan, maintenance, imports/exports and more.

To access the full report, click here.

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Customer service should be your number one priority, and it all starts with the greeting.

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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