Brad Keselowski Crew Chief Paul Wolfe Is MOOG 'Problem Solver Of The Race' At Charlotte

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Brad Keselowski Crew Chief Paul Wolfe Is MOOG ‘Problem Solver Of The Race’ At Charlotte

Counterman Staff
By Counterman Staff
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Sponsored by MOOG Steering and Suspension manufacturer Federal-Mogul Corp., the weekly Problem Solver award is presented to the crew chief whose car posts the best second-half improvement in average lap time while finishing on the lead lap.

 

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SOUTHFIELD, Mich. — Reigning NASCAR Sprint Cup champion Brad Keselowski overcame a slow start to capture his first win of the year, and his crew chief, Paul Wolfe, kept his hopes alive in the battle for the $100,000 MOOG Steering and Suspension “Problem Solver of the Year” Award in Saturday night’s Bank of America 500 at Charlotte (N.C.) Motor Speedway. Wolfe’s call for four new tires during the No. 2 Miller Lite Ford’s final pit stop proved to be the difference maker and ultimately helped the crew chief earn his third MOOG “Problem Solver of the Race” Award of 2013, moving him into a three-way tie for second place in the year-end MOOG standings.

Sponsored by MOOG Steering and Suspension manufacturer Federal-Mogul Corp., the weekly Problem Solver award is presented to the crew chief whose car posts the best second-half improvement in average lap time while finishing on the lead lap. At the end of the season, Federal-Mogul presents the $100,000 Problem Solver of the Year Award to the crew chief with the most weekly wins. The Penske Racing-owned No. 2 Ford Fusion improved by a race-best 0.082 seconds over the final 167 laps at Charlotte.

While Keselowski and Wolfe’s MOOG-equipped Fusion finished the night in impressive fashion, it struggled (23rd) during Friday’s qualifying session and in the first 100 laps of Saturday night’s Chase event. The low point came following a Lap 87 stop when Keselowski exited pit road with a jack lodged beneath the car’s chassis. Following that mishap, however, the No. 2 quickly found its stride, with Keselowski methodically picking up track position over the next 150 laps. Still, the driver and crew chief weren’t certain they could run with race leaders Jimmie Johnson and Kasey Kahne – whose MOOG-equipped Chevrolets led 130 and 138 laps, respectively – until the four-tire call with 27 laps to go. The Miller Lite Ford restarted sixth then worked its way forward, finally capturing the lead on a beautiful inside move with eight laps remaining.

“Paul made a great call during that last stop – they had nothing to lose by opting for four tires in that situation,” said Federal-Mogul Motorsports Director Tim Nelson. “Once Brad got back out on the track, it was obvious he had a lot of more confidence and their MOOG-equipped chassis was set up perfectly for a drag race to the finish.”

Wolfe’s third weekly MOOG Problem Solver award moves him to within just one win of leaders Matt Borland (crew chief for Ryan Newman, No. 39 Chevrolet) and Gil Martin (Kevin Harvick, No. 29 Chevrolet) with five races to go. Joining Wolfe in second place are Todd Gordon (Joey Logano, No. 22 Ford) and Kevin Manion (Jamie McMurray, No. 1 Chevrolet), while two crew chiefs sit just two back.

“Tonight’s race showed that Brad and Paul both still have a lot to fight for,” Nelson said. “They’ve faced a lot of hardship on the track this year, but the MOOG Problem Solver of the Year trophy would be the ideal way to finish off the year.”

MOOG Steering and Suspension is the preferred brand of professional technicians and NASCAR crew chiefs, and MOOG components are recognized as the automotive service industry’s “Problem Solver,” with innovative designs that improve on original parts by providing increased durability, improved performance and easier installation. Many of the same MOOG technologies utilized in Sprint Cup competition are featured in MOOG ball joints, tie rod ends and other components available for today’s passenger vehicles.

For more information regarding the MOOG Problem Solver awards and MOOG products, visit the brand’s technician-focused www.moogproblemsolver.com website or contact your MOOG supplier. Like MOOG on Facebook atwww.facebook.com/moogproblemsolver. To identify the right MOOG part for virtually any application, please use the convenient, free www.FMe-cat.com electronic catalog.

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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