CRC Industries, NAPA Auto Parts to Support Intrepid Fallen Heroes Fund

Main Navigation

Advertisement
Social Connect
Resources
Our Brand Family
Counterman - Babcox Media
Counterman has been serving auto parts jobbers, retailers and distributors since 1983.
Philanthropy

CRC Industries, NAPA Auto Parts to Support Intrepid Fallen Heroes Fund

The Intrepid Fallen Heroes Fund (IFHF) builds much-needed treatment centers for U.S. military personnel suffering the effects of traumatic brain injury and post-traumatic stress, helping them continue to serve on active duty and enjoy a productive life.

Counterman Staff
By Counterman Staff
Published:

Related Articles

CRC Industries is partnering with NAPA Auto Parts to support the Intrepid Fallen Heroes Fund, a not-for-profit organization that serves U.S. military personnel suffering from traumatic brain injury and post-traumatic stress.

The Intrepid Fallen Heroes Fund (IFHF) builds much-needed treatment centers for U.S. military personnel suffering the effects of traumatic brain injury and post-traumatic stress, helping them continue to serve on active duty and enjoy a productive life. Since 2000, the fund has raised more than $200 million for facilities, programs and financial support benefiting severely wounded military personnel and families of military personnel who have died while serving our country, according to the organization.

CRC is providing consumers the opportunity to support the Intrepid Fallen Heroes Fund when they purchase select popular CRC products, including the No. 1-selling CRC Brākleen brake-parts cleaner, at participating NAPA stores. CRC will donate a portion of its sales to the fund during the months of September and October. Consumers should look for the military-themed CRC product displays in stores and special product promotions benefiting the fund at NAPAonline.com.

“We at CRC are extremely grateful for the sacrifices made by the men and women who serve our country,” said Scott Grey, president of CRC Industries. “We are honored to make this financial contribution to IFHF through our partnership with NAPA.”

NAPA Auto Parts has been a major contributor to the Intrepid Fallen Heroes Fund since 2012.

“NAPA has a very large military family, including our employees and our customers who have served or are actively serving in the armed forces,” said Dan Askey, president of NAPA Auto Parts. “One of our top priorities is ensuring this family has the support it deserves.”

CRC also will donate $100 for each CRC SmartWasher bioremediating parts-washing system sold through NAPA between Sept. 1 and Dec. 31.

You May Also Like

Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

Read Full Article

More Philanthropy Posts
NPW Holds Annual Charity Golf Tournament

The tournament supported First Tee of Miami – a nonprofit organization dedicated to empowering youth through the game of golf.

By Counterman Staff
NPW Golf
NTN Answers Call to Help Local Animal Rescue in Need 

On Nov. 16, NTN donated a Mercedes-Benz Sprinter van with its cargo hold full of supplies to Wright-Way Rescue.

By Counterman Staff
O’Reilly Gives Nearly $660,000 to 34 Local Charities

Since 2017, the O’Reilly Charity Golf Classic tournaments have raised and distributed $3.4 million.

By Counterman Staff
Arnold Motor Celebrates Fundraising, Key Channel Partners

The company recognized PPG Industries as Vendor of the Year, and celebrated its fundraising for Tori’s Angels.

By Counterman Staff

Other Posts

MEMA Launches At-Home REPAIR Campaign

The next step in the campaign to get the REPAIR Act passed is to get aftermarket suppliers involved.

By Emma Henderson
Shaw Assumes Leadership of MEMA Original Equipment Suppliers

Collin Shaw succeeds Julie Fream who served 10 years in the position.

By Emma Henderson
AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

By Counterman Staff
Schaeffler Publishes 2023 Sustainability Report 

Schaeffler was awarded an “A” score in the climate change category for 2023 by the global non-profit environmental organization CDP for corporate transparency and performance.

By Emma Henderson
Schaeffler Sustainability Report