2015 Aftermarket Jackpot Closes With Giveaway Of Classic American Muscle Car

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2015 Aftermarket Jackpot Closes With Giveaway Of Classic American Muscle Car

The Aftermarket Jackpot drew more than 3,800 Auto Value and Bumper to Bumper stores and shops to attend the AAPEX and SEMA shows along with three days of education, networking, camaraderie and fun.

Counterman Staff
By Counterman Staff
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Alliance-Giveaway

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LAS VEGAS — The Aftermarket Auto Parts Alliance triennial convention dubbed the Aftermarket Jackpot, wrapped up with a bang in Las Vegas on Nov. 7. With nearly 4,000 guests looking on from Auto Value/Bumper to Bumper stores and shops, Wade Lanier of Allstar Auto Service Lake Park, Fla., a customer of Alliance member Bennett Auto Supply, won a vintage American muscle car.

“I’m blown away,” said Lanier, “I never win anything.” The vehicle he won was a 1969 Mustang Fastback modified with a high-performance engine, transmission and suspension, by the editors of Hot Rod magazine and had been featured in a 2009 article. “When I was looking at it earlier in the week, I was noticing some of the small flaws in the restoration process,” said Lanier. “It’s funny, now that it’s mine, I think it looks perfect.”

“Giving away this beautiful Mustang marked the start of our fall promotion- Muscle Car Madness,” said Alliance President and CEO John Washbish. “In addition to this awesome Ford, we are giving away two other vintage muscle cars: a modified ‘71 Chevelle Malibu and a gorgeous ‘71 Challenger.”

The Aftermarket Jackpot drew more than 3,800 Auto Value and Bumper to Bumper stores and shops to attend the AAPEX and SEMA shows along with three days of education, networking, camaraderie and fun. In addition to the Muscle Car, dozens of attendees took home over $25,000 in cash.

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Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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