Akebono Brake Corp. Expands Sales Team

Akebono Brake Corp. Expands Sales Team

With more than 30 years of automotive sales experience, Mike Bruening joins Akebono from XL Parts, an automotive aftermarket parts distributor where he served as a territory sales manager.

FARMINGTON HILLS, Mich. – Akebono Brake Corp. has expanded its sales team with the appointment of Mike Bruening as district manager for the central region.
 
“The growth of our business is driving us to add talent,” said Ken Selinger, director, Akebono Aftermarket sales and marketing. “Mike strengthens our sales force with his decades of experience serving the biggest names in the automotive aftermarket parts industry. His knowledge and relationships will be an asset, not only for our existing accounts but also for growing incremental business.”
 
With more than 30 years of automotive sales experience, Bruening joins Akebono from XL Parts, an automotive aftermarket parts distributor where he served as a territory sales manager. While there, he consistently grew sales volume 30 to 40 percent each month, and more than doubled daily sales volume within his assigned territory in a year.
 
Prior to XL Parts, Bruening spent nearly 12 years at Federal-Mogul Corp. in sales and product positions after 21 years at Cloyes Gear and Products. Bruening will report to Brian Horvath, regional manager for the central region.

You May Also Like

JNPSoft OptiCat Unveils DataLive Product Tracking Tool

New platform aims to automate a manual process, maximizing time and resource allocations.

JNPSoft OptiCat, a provider of solutions to support aftermarket auto part suppliers with the mapping, maintenance, development, validation and publishing of their catalog data in industry standards ACES® and PIES™, has launched DataLive, an innovative tool that transforms the way manufacturers manage their product data.  With DataLive, manufacturers can now automatically track when their products reach a go live state on the various distribution sell platforms.

AI Technology Puts ACES and PIES on ‘Steroids’

PDM Automotive fosters connections and streamlines information flow across the automotive aftermarket.

Women In Auto Care Introduces ‘Women of the World’

The event will take place the first Wednesday of every month beginning in May.

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

MEMA Launches At-Home REPAIR Campaign

The next step in the campaign to get the REPAIR Act passed is to get aftermarket suppliers involved.

Other Posts

Shaw Assumes Leadership of MEMA Original Equipment Suppliers

Collin Shaw succeeds Julie Fream who served 10 years in the position.

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

Schaeffler Publishes 2023 Sustainability Report 

Schaeffler was awarded an “A” score in the climate change category for 2023 by the global non-profit environmental organization CDP for corporate transparency and performance.

Schaeffler Sustainability Report
Introducing ‘Sustainability by Schaeffler’ on Counterman.com

In the weeks and months ahead, stay tuned for more sustainability content from Schaeffler and Counterman.

Schaeffler Sustainability