CRP Automotive Introduces 2014 Pentosin Technical Fluids Catalog

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CRP Automotive Introduces 2014 Pentosin Technical Fluids Catalog

Catalog features expanded new line of specially formulated antifreeze for Asian vehicles.

Counterman Staff
By Counterman Staff
Published:

CRANBURY, N.J. – CRP Automotive has released its 2014 catalog of Pentosin Technical Fluids for automotive applications. The 218-page catalog features a variety of antifreezes, brake fluids, hydraulic fluids, motor oils and transmission fluids that are engineered to meet the demanding standards and specifications established by many of the world’s leading automobile manufacturers for service refill, including Acura, Audi, BMW, Dodge, Freightliner, Honda, Hyundai, Infiniti, Jaguar, KIA, Land Rover, Lexus, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan, Porsche, Saab, Scion, Toyota, Volkswagen and Volvo.
 
A significant addition to the new catalog includes four special Pentofrost Antifreeze formulations for Asian vehicles that deliver coverage for 97 percent of the market. This new and expanding line matches the OEMs’ specifications for performance and protection as well as the specific liquid color used by the vehicle manufacturer, according to CRP. The line consists of Pentofrost A1 (Red) for pre-2004 Toyota, Lexus and Scion vehicles; Pentofrost A2 (Green) for Hyundai, Infiniti, Kia, Mazda, Mitsubishi, Nissan and Subaru; Pentofrost A3 (Blue) for use in Acura, Honda, Infiniti, Mitsubishi, Nissan and Subaru vehicles; and Pentofrost A4 (Pink) Lexus, Scion and Toyota (2005-on).
 
Pentosin is a leading manufacturer of synthetic and mineral oil-based fluids for the automotive industry and a first fill (OEM) fluid for many leading European makes, the company states. The new Pentosin catalog showcases the following technical fluids:
 
* Pentosin Antifreeze Fluids – nitrite- and amine-free modern engine coolants specifically adapted for alloy engines and formulated for year-round use.
* Pentosin Brake Fluids – offer a higher safety margin against vapor lock, long-term resistance to water absorption and water retention, plus superior corrosion resistance.
* Pentosin Hydraulic Fluids – high-performance hydraulic fluids formulated for central hydraulic systems such as power steering, rear axle steering, level control, hydro-pneumatic suspension and shock absorbers.
* Pentosin Synthetic High Performance Motor Oils – offer optimum performance, efficiency and fuel economy even under the most severe driving conditions.
* Pentosin Transmission Fluids – offer synthetic high-performance for use in today’s automatic, manual and high-tech double clutch transmissions.
 
Easy Online Lookup
In addition to the 2014 print catalog, the Pentosin fluids application program features downloadable PDF from the CRP Automotive Pentosin brand website www.pentosin.net, as well as application look-up on CRP’s online application catalog, Show Me the Parts, at www.showmetheparts.com/crp/. CRP adds that all Pentosin technical fluids are backed by the CRP Automotive standard of excellence.

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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