ST. LOUIS — HDA Truck Pride announces this year’s annual meeting theme as “Leading the Change.” In its fifth year as a sales and marketing organization, HDA Truck Pride continues to set records through synergy, enhancement of their members’ operational efficiencies and sales opportunities, the organization says. Cognizant of industry changes, HDATP strives to bring new and evolutionary programs to their membership.
Leading any change requires a vision, clear direction and the resources necessary to implement actions. The meeting will be packed with sessions introducing members to sales tools, marketing programs and business efficiency training, just to name a few. Keynote speaker Scott McKain will set the stage as he enlightens members, vendors and guests during his presentation on “Creating Distinction.”
The Business Development Team will continue that theme as they present training sessions to support that distinction and to begin acting on key initiatives to set the pace for change. The meeting will be held April 15-19 at the JW Marriott Hill Country in San Antonio, Texas.
